IN DEPTH
SAMANTHA MCCLARY DEPUTY EDITOR ESTATES GAZETTE
DAY 3 027
dIsRuPtOrS THE
Property in the 21st century needs to be shaken up and luckily there are an increasing number of people in the industry doing just that. Meet the disruptors.
NAKEDHOUSE Stripping affordable housing back to the bare essentials. Founder Rachel Bagenal says: “We’re a group of young Londoners with a creative solution to our own affordable housing needs. It started as an idea born out of desperation, but is fast becoming a reality.” The average cost of a home in London is
now £458,000, which is out of reach for the Average Joe. Shared ownership has become one of the only real options for the capital’s younger generation but it is in short supply and is often unaffordable, says Bagenal. Naked House thinks it has the answer.
“Our solution is to go back to basics,” says Bagenal, “saving build costs by creating a neighbourhood of ‘naked’ houses.”
The specifics of a Naked House include
a well-designed shell with high environmental performance that acts as a base layer that can be built on, improved, adapted and extended over time by the occupant.
Bagenal says: “We think this will make
cheaper homes that are better suited to people’s needs. And we hope the process itself will build a real sense of community.” More than 150 London households have joined the project since its launch a year ago and Bagenal is currently on the hunt for land for the first Naked House development.
www.nakedhouse.org @nakedhouseCB
MEND
Community as client and social sustainability Mend, founded by Liane Hartley in 2010, is a social enterprise specialising in responsible procurement, planning and place-making. Altering mindsets around urban change and the role that communities and organisations play in their future is how Hartley describes her business. “I help communities and organisations see the importance of creating places and spaces that grow community instead of just containing community,” she says. “I embrace comfortable chaos, change and disruption as positive creative forces that will shape the future city.”
Hartley adds: “The role of the
professional and the non-professional will blur as development and design becomes more user-oriented and co-design and co-creation practices for making cities become more prevalent.” Mend is involved in all ranges of
projects from small community group-led schemes to major urban transport and regeneration projects such as Crossrail and the Queen Elizabeth Olympic Park. It provides solutions on anything from revitalising vacant spaces to ethical procurement commitments. Not content with disrupting the sector’s
approach to place-making, Hartley has also set up the Planning in the Pub network, offering non-planners (especially young people) an opportunity to learn more about the value of planning; and Urbanistas, a collaborative network aimed at growing women’s leadership in the built environment.
www.mendlondon.org @lianemendsacity @planninginthepub @urbanistasUK
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