July 2014


“We have the opportunity to create all sorts of innovative engagements with patients. The first step: Establish a therapeutic relationship.” Page 18


27


27 37 45 55


ALSO 2 TEXAS MEDICINE July 2014 45 STEVE SNYDER / GETTY IMAGES; BRETT BUCHANAN


Cyber crimes Law: Protect your practice financially from data breach. BY KARA NUZBACK


Lifting the veil Legislative Affairs: Doctors target of price transparency. BY AMY LYNN SORREL


The more your patients know Public Health: State initiative promotes health literacy. BY KARA NUZBACK


A necessary pain Practice Management: E-prescribing schedule II drugs worth it. BY KARA NUZBACK


15 NEWSMAKERS


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