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Worldwide games revenue is set to grow over the course of the year and the Asia-Pacifi c area is the main reason for this
GLOBAL games revenue is expected to grow eight per cent and $6bn (£3.6bn) to total $81.5bn (£48.7bn) in 2014 according to industry analyst NewZoo. A closer look at these fi gures reveals the Asia-Pacifi c region to be the major driver behind this growth. Territories in the Asia-
Pacifi c region, which includes the likes of China, South Korea, Australia and Japan will account for a whopping 82 per cent of this £3.6bn growth whilst increasing its
overall market share to 45 per cent and $36.8bn (£22bn).
Both North America and the EMEA regions pale in comparison to the territory, and are expected to reach
$22.2bn (£13.3bn) and $19.1bn (£11.4bn) respectively.
www.mcvuk.com
37
June 13th 2014
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