started RainTees alone on a small budget.” RainTees shirts are made from 100 percent organic
cotton and use environmentally safe inks and dyes. The original artwork featured is drawn by children from around the world. Workers in its Peru production facility receive competitive compensation and benefits. To eliminate waste, fabric remnants are turned into bracelets and other items. Harkening back to Doane’s elementary school days, RainTees seeks to protect critically endangered rainforests worldwide. Every RainTee sold results in the planting of a tree to replenish lands purged of their forests by logging and oil drilling. So far, the company has planted more than 30,000 trees in Brazil, Haiti and Madagascar. RainTees has also donated school supplies to needy children in more than 38 countries through several worldwide charitable organizations.
ainTees has changed the way I view the world,” Doane says. “Now, I feel I’m doing what I should be doing. I’ve seen that small steps can lead to
massive global change. But there is still more to be done. I think it’s more crucial than ever to get involved in environmental causes. We’ve brought the planet to a place it’s never been. There is more plastic in the oceans and more pollution in the air than ever before. I’ve seen first-hand the chaos it creates and how it can destroy villages in Third World countries. It’s really scary, but I believe things can change if we come together to address these issues.” Doane spreads her message through
her website, YouTube videos and speaking engagements like the popular TEDx series. She’s recently raised awareness about toxic contamination in the Ecuadorian Amazon, which has resulted in the largest environmental court case in history. Last year, she wrote “From the Jungle,” a children’s book that addresses environmental sustainability. In it, she shares inspirational stories from children she met while launching RainTees’ school supply programs in Central and South America.
Photos courtesy Beth Doane
Doane’s environmental efforts have received accolades
from the National Geographic Society and in “Hemispheres” magazine. She’s spoken at the Fashion Institute of Design and Merchandising, and on the National Mall in Washington, D.C., with politicians and NASA scientists about sustainability and climate change. Celebrity photographer John Russo included her in the book “100 Making a Difference” along with Michelle Obama, Sophia Loren, Jeff Bridges and Steven Spielberg. “It’s an honor to be included in Russo’s book,” says
Doane, who turned Andira International into a fashion consulting business and is preparing to launch RainTees’ second apparel line. “It means one person can truly make a difference. You don’t necessarily have to be someone famous or have millions of dollars—all you have to do is share your message with people.” To learn more about Doane’s latest endeavors, visit
BethDoane.com. For more information about RainTees’ product line and its impact on the environment, visit
RainTees.com.p
RainTees donates school supplies to needy children all over the world, like the ones in a tiny Ecuadorian village Beth Doane recently visited.
Eastern | SUMMER 2013 17
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