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WHAT’S NEW: JC by AWDis


JC by AWDis What a year! Now two years old JC by AWDis is just about the biggest polyester brand in the printwear industry in this the biggest year of UK sport ever.


F


Popular ‘poly’ range gets a boost for 2013


rom three styles at launch to eight in year two, one mid- year addition last summer and a further six in January 2013 there are now 15 great styles in up to 30 colours on the


brandʼs second birthday.


Sales have continued to exceed our wildest expectations because the performance available from such a basic range of products offers so much more than an outmoded cotton T shirt for any kind of activity – maybe the sport boost in 2012 has helped this too.


Polyester first layer clothing continues to be the fastest growth area in the printwear trade. The 30 great colours all match their equivalent in the Just Hoods by AWDis range – the top selling hoodies brand. With a colour to suit every need, from darks to lights, muteds to neon, and everything in between, any club or organisation can be assured of a completely co-ordinated look in first and second layer.


Obvious developments Last summerʼs Long Sleeve T shirt in black or white, new to the catalogue, makes a great base layer while the successful Contrast Cool T, Polo shirt and Cool cap get their Junior equivalents running from age 3 upwards, making club and event uniforms a dream.


Junior Contrast and Polo shirts are in the top 10 kid options while the Cap is in 15. Three new colours are also added to JC01 Kids Cool and JC03 Contrast T; two to the JC05 Girlie T and four to the JC40 Polo, where customers have requested them


Lateral moves AWDis is famous for its lateral moves under the brand umbrella and JC has those this year. Shorts may be an obvious one to go with such a sporty shirt collection. Ours has an inner liner slip, internal key pocket and two side pockets in seven key colours. Less obvious are our JC socks in black or white, neatly branded on the foot but with ample room for embellishment on the ankle.


Also following the sports heritage, the JC50 Cool Hoodie is a very sporty fit in quick drying brushed polyester with a great fitting 3-panelled hood in six top colours


Why JC?


Any sports event organiser worth their salt need look no further than JC for a garment of high perceived value at real value prices whilst the easy care, quick drying nature of the products make them also ideal for work and everyday use. Splashes dry quickly and the fact that ironing is not required makes them invaluable in service industries where rapid turn round is essential. The cornerstone of the JC Comfort collection is our 140gsm Neoteric polyester fabric. Incredibly comfortable, inherently wicking and fast drying from its deeply textured knit surface, it forms the ideal substrate for all kinds of embellishment including screen printing, transfer printing and embroidery.


The garments themselves have been carefully designed to give the best fit in each of their categories and above all, they are available, in stock and in great depth and at fantastic value.


CLOCKWISE FROM THE TOP: JC003J Junior Contrast Cool T; JC040J Junior Polo Shirt; JC097 Sock; JC080 Shorts and JC090J Junior Cool Cap.


For more information JC by AWDis is available only from PenCarrie on 0800 252248 or 0800 220955; Prestige Leisure UK on 0800 652 1234; Ralawise on 08002 212 180 or Ralawise Ireland on 1 800 599 599. Make sure you get the new 48 page JC by AWDis brochure and check our website at www.justcoolbyawdis.com


Look COOL, Feel COOL, Stay COOL – 15 great styles, 30 great colours. | 44 | January 2013 www.printwearandpromotion.co.uk


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