I was prepared to do was to be where the buck stopped." When Diana Ross
he got something wrong, he would always admit it. He is clear about the skills a promoter needs: "You’ve got to take care of the artists. You’ve got to befriend the managers, you’ve got to have trust within the agents who book the acts globally. You’ve got to have the balls and the resource to stick your neck out because you’re betting on the 3.30 every day. But beyond that you must take care of the crew. And the tour manager. And the stage manager. You’ve got to take care of that crew because you depend on their good will to make sure the shows start on time."
"And then, when you come to the show, you have to make sure the audience is having as good a time as they expect, if not more. Because they’re the ones paying for everything and if you don’t take care of that audience... you’re not doing your job properly." So, what is his advice to those wanting to follow in his footsteps?
"First of all, if you want to be in the entertainment business Black Eyed Peas
do some research. Do you want to be a PR guy, a roadie, a tour manager, in A and R? Whether it's general management, finance, agency, managing - think about what interests you." "Next be ready for some serious rough times before you get
to the smooth times. You’ve got to be able to make mistakes and learn from those mistakes. You’ve got to be able to stick it through and be able to pick yourself. You’ve got to have confidence in yourself. This is a business about confidence." This last piece of advice is clear. "Today it’s that much tougher to break into the business. You’ve just got to be damn sure you’re bloody good at what you’re doing - and stick with it." b
Eric Clapton Harvey Goldsmith At A Glance Robert Plant
• A living legend. • The reason he has such a great relationship with all the bands he has worked with is because he is down to earth, accessible without realising extremely knowledgeable man.
• A unique guy who has in a lifetime who has made promoting events, bands and concerts around the world look easy.