Tuesday 4 September Time


10.00 - 11.00


Title, Speaker & Synopsis A Sea Change for Silver


Speaker: Michael Barlerin, Director, Silver Promotion Service Michael Barlerin, Director of the Silver Institute’s Silver Promotion Service, will present the multiple reasons for the surge in sales of silver jewellery over recent years in the US (no, it’s not just the gold price!) and their implications for the industry for the future. He will ask for audience participation regarding the corresponding implications for the other leading international markets.


11.30 - 12.30


Pro-active Sales Management Speaker: Brad Huisken, President, IAS Training


Owners or managers have a tremendous amount of responsibilities, and often, management of the sales staff is the one area of management that is given the least attention. The Sixteen Principles of Sales Management are the keys to successfully running a business. In today’s sales environment the only thing that separates one company from its competition is its people.


11.30 - 12.30


12.45 - 13.45


Polished Prices, The Forces Shaping Them and How to Use this to Buy Better Speaker: Edahn Golan, IDEX Online Chief Editor


Understanding the external and internal forces that shape diamond prices, and an introduction to a tool that will help people buy diamonds at a better price.


Latest Trends in eCommerce Speaker: Eddie Prentice, Digital Marketing Consultant


The UK is an advanced market for eCommerce. However, there are still many companies who struggle to generate significant sales from their website. This seminar will take you through some basic principles and highlight best practice examples. Success is a consequence of getting many small details right.


12.45 - 13.45


Beyond The 4Cs – Cut Speaker: Clare Neilson, Instructor, GIA London


The round brilliant is the most popular diamond cut used in jewellery today and because of its popularity, diamond cut has been the subject of considerable research. This presentation will detail the GIA Cut Grading System as taught in GIA’s diamond education. It will include analysis of the seven components used to assess the GIA Cut Grade – brightness, fire, scintillation, polish and symmetry, as well as weight and durability concerns.


13.00 - 14.00


Recession Proof Strategies Guaranteed to Increase Sales


Speaker: Dennis Reid, RPS Chairman, Retail Performance Specialists Ltd This session will cover:


• The proven plan to deliver the increase in sales • The dashboard to measure the performance • Systems that ensure success • The discipline to make it happen


10.00 - 11.00


Computer Designing and the Workbench: Ideal Partnership?


Speaker: Pooja Sahny, Sales and Support Technician, Type3 and Gravograph After a presentation concerning CAD CAM (Computer Aided Design / Computer Aided Manufacturing) versus the workbench, there will be an open discussion where everyone gets a chance to open up about their doubts and hesitations. Is it a threat to the industry? How to utilise it and still call my work handmade? How can it benefit my business?


Industry Insights Whitehall Room


Successful Retailing


Victoria Room


Industry Insights Whitehall Room


Inspiration Theatre


Successful Retailing


Victoria Room


Stream & Room Inspiration Theatre


Inspiration Theatre


*organised by benchpeg


15: Show Directory seminar programme


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