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chaptersinaction Great Communicators


Find out who came out ahead when leaders from MOAA’s councils and chapters competed for top honors during the 2011 Col. Marvin J. Harris Communications Award contest.


I


n February, a panel of judges gathered at national MOAA headquarters in Alexandria, Va.,


and reviewed a record 211 entries submitted by council and chapter leaders for the 2011 Col. Marvin J. Harris Communications Award contest. The contest — renamed in 2011 to honor the late Col. Marvin J. Harris, USAF, who served with loy- alty and dedication as MOAA’s di- rector of public relations from 1996 until 2011 — showcased the excel- lent and innovative communication efforts of MOAA’s affiliates. To even out the playing field, sub- missions first were broken out by


membership size. Council and chap- ter leaders then competed in seven categories of competition: print newsletter, e-newsletter, website, best legislative coverage — print, best legislative coverage — web- site, best recruiting brochure, and unique communication. Florida Council of Chapters


President Capt. Don Freese, USNR- Ret., said he was honored to accept on behalf of the Florida council and its chapters the most communica- tion awards for the second consecu- tive year. Florida, which includes 10 percent of MOAA’s 410 affiliates, took home 17 of the 72 awards for


2011 — a whopping 23.6 percent — and placed in every size category. Great use of color and photos, coupled with a compelling message about why you should join a local MOAA chapter, helped the Western Montana Chapter take top honors for its recruiting brochure in Cat- egory IV (120 to 199 members). Equally impressive was the


work done by Col. Steve dePyssler, USAF-Ret., of the Ark-La-Tex (La.) Chapter, who took top honors in the Large Category for his print newsletter, called The Military Of- ficer, and in the unique category for developing a comprehensive per- sonal affairs handbook that contains local, state, and national resources for military survivors. The judges also were wowed


by entries among MOAA’s smaller chapters, including the New River (N.C.) Chapter, which captured top honors and a nearly perfect score for its website in Category V (fewer than 120 members). These are just a few of the


MOAA President Vice Adm. Norbert R. Ryan Jr., USN-Ret. (second row, fourth from left), stands with Col. Marvin J. Harris Communications Award winners (first row, from left) Col. Donald Kaiserman, USA-Ret.; Col. Ken Yamanouchi, USA-Ret.; Lt. Col. Stephen Gray, USAF-Ret.; Col. Nanette Mueller, USAR-Ret.; Lt. Col. Jim Snow, USA-Ret.; Lt. Col. Charles Guidry, USAR-Ret.; Lt. Col. Robert Garman, USA-Ret.; Lt. Col. Bob Worthington, USA- Ret.; and Capt. Don Freese, USNR-Ret. (second row, from left) Col. Thomas Ross, USA-Ret.; Capt. Terence Cooney, USN-Ret.; Col. David Slotwinski, USA-Ret.; Col. Dale Ellenburg, USA- Ret.; Col. Antonio Pimentel, USAF-Ret.; and Cmdr. Peter Burdett, USN-Ret.


awards MOAA presented. Visit www.moaa.org/communications award to check out the complete list of winners and sample some winning entries. Congratulations to the 2011 winners! MO


— Contributors are Col. Lee Lange II, USMC-Ret., director; Col. Barry Wright, USA-Ret., deputy director, Council and Chapter Affairs; and Kris Ann Hegle. For submission information, see page 6.


PHOTO: STEVE BARRETT JUNE 2012 MILITARY OFFICER 45


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