with no HTML/CSS knowledge. Simply use their templates as a base and drag and drop to create your own custom site. • Unbounce: Create landing pages simply, then split test to determine the most effective design. • Stipple: Label your website photos with descriptions and weblinks (and even shopping information). Productivity • Skitch: Lets you capture images, share them across multiple Web platforms, and create discussions.
• Teux Deux: The most visually and functionally simple to-do tool I’ve seen. • SelfControl: Email, social media, and Web surfing can be procrastination’s best friend. This applica- tion lets you block access to specific sites for a predetermined amount of time. • MinutesPlease: Unlike SelfControl, this tool lets you time exactly how long you want to spend on a site, so you can control your time on the Web. Customer Relationship Management • Batchbook: Great for small businesses. Manage all of your contacts, pending deals, confirmed revenue, customer social media accounts, calendar, and to-do items at a very low monthly fee. Batchbook also integrates well with MailChimp, EventBrite, FreshBooks, and many other small business management tools. Inspiration
• Thirty Conversations on Design: They asked 30 of the world’s most creative professionals two questions: “What single example of design inspires you most?” and “What problem should design solve next?”
• Ted: Video inspiration from some of the biggest thought leaders around the world. • Notcot: A collection of some of the most beautiful and inspiring design content on the Web. • Stumbleupon: This tool helps you discover the best of the Web. Click on Stumble and discover a new website based on the recommendations of others.
Travel • Kik: For those who travel… a lot, Kik lets you send free, real-time text messages between iPhones, Androids, and BlackBerries.
• TripIt: Keep track of your travel details and share your schedule with friends.
• Yapta: Track flight prices and save money before and after you buy.
What tools would you add?
WWW.MIDWESTMEETINGS.COM - ALL NEW LOOK, ALL NEW PURPOSE, ALL FOR YOU 29
Reprinted with permission of the author. Lara McCulloch-Cart- er is an international speaker, educating businesses on the evolving branding, marketing, and social media revolution. She’s known for her storytelling style and for delivering new ideas in original ways. She engages an audience, whether the room contains thousands of attendees or tens, with humor and likeability. Lara has spoken to audiences across the US, Canada, the Caribbean, Asia and Aus- tralia, including call center managers, association executives, res- taurateurs, camp operators, and meeting planners, to name a few. For more information, visit
www.ready2spark.com.
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