EUROPEAN WINTER SUN With so much choice from operators


there is a package for everyone, but agents should also consider dynamically packaging a holiday to exactly suit their clients' needs


money; it’s also the closest place to the UK for guaranteed winter sun. We work closely with the trade, updating them on the island’s developments through our online training (www. tenerifeXpert.com).”


Orestis Rossides UK director Cyprus Tourism Organisation “In terms of visitors Cyprus


is 7 per cent up this winter compared to last year. We have benefi ted as more people realise we have a warm winter climate and, also, because of the growth in quality golf courses and the number of cyclists and walkers interested in visiting Cyprus off-peak. "Cyprus hotel prices are also attractive


during winter. The CTO UK organises on-going educationals for operators and agents.”


asktheoperators


Photis Lambrianides commercial director, Olympic Holidays "When choosing a winter


sun destination, people are going to play safe, as they did this summer. We will be focusing on our core winter product of four- and fi ve-star hotels in Cyprus, targeting younger couples and the ‘grey market’. "Cyprus scores highly as a fl y-and-fl op destination, with up to six hours’ sun a day, but also ancient history to walks in the mountains, golf or a day in a world-class spa. "It’s what makes Cyprus such a good all-round choice.”


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Clockwise from top: Mount Teide, Tenerife's stunning interior attraction; Sun umbrellas in Cyprus; family fun in the sun.


PREFERRED DESTINATION OF THE YEAR 2011/2012


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