Company News
CornerTape Teams Up With Centurion Europe In Distribution Deal To support the ongoing increase in demand for its products, the award-winning sealant and sealant tools brand, CornerTape has teamed up with Centurion Europe, one of the UK’s leading trade suppliers of tools, hardware, DIY and associated products, in a distribution deal which will take the availability of CornerTape to new levels throughout the UK.
Stocks of the sealant-taming product system are now being held at Centurion Europe’s 80,000sq/ft state-of-the-art distribution centre in Doncaster, ready for shipping to Centurion’s 7000+ customers as well as CornerTape’s existing national stockists. In addition to CornerTape itself, in two roll lengths and a choice of four widths, the CornerTape product system includes Silicone Remover Tools, dedicated
Preparation Wipes, a Caulk Gun and Silicone Forming Kit, all of which now feature in Centurion Europe’s product portfolio. Centurion and its customers will be the first to receive the brand new CornerTape SiliconePro Kitchen & Bathroom Sealant with the World’s first Anti-Drip Valve
and Pre-Cut Nozzle in a selection of four colours. Also available from Centurion are CornerTape ‘Customer Start-up Kits’, with a choice of floor standing or shelf hanging retail displays which encourage sales with the use of a video to help introduce and explain the product system to trade and DIY users.
Reply No. 36
Forgefix Sees Sales Increase By 38% Leading distributor of fixings, fastenings and associated products, ForgeFix is reporting a 38% increase in sales. The business attributes its success to a combination of new product lines, new service initiatives and a sustained investment into increased marketing activity. “As a company, ForgeFix is committed to providing customers with high quality, value adding products backed by superior sales support,” explains Mike Smith, ForgeFix’s Sales and Marketing Director. “This commitment has always been central to our approach but now we’re promoting it much more
effectively. People are becoming increasingly aware of the fact that we provide solutions to common fixing challenges that make life easier for the end-user - and business more profitable for our stockists.” In line with its progressive approach, ForgeFix has added a number of new and innovative products to its range over the last 12 months. These new products include Dryline Pro which addresses the challenge of fixing heavyweight items into dot-and-dab walls, the mould breaking Torxfast woodscrew and TileMax drill bits, which enable users to drill through tiles with greater precision and ease and with a reduced risk of damaging the tiled surface.
ForgeFix has also demonstrated similar levels of innovation in terms of its customer service. In
particular, the business has launched a new website which makes ordering products from its range of over 3000 different lines quicker and easier. These products can then be delivered anywhere on the UK mainland next day, reducing stock holding requirements and taking the stress out of those last minute requirements. In addition, and to promote its new products and service initiatives, ForgeFix has made full use of marketing throughout 2010. Specific activity has included a brand refresh and the ‘You’re never in a fix with ForgeFix’ advertising campaign as well as a highly successful ‘12 days of Christmas’ sales promotion. This saw the ForgeFix website transformed into an electronic advent calendar complete with date-sensitive doors offering different daily deals.
Reply No. 19
Farmers To Cover Length Of Britain On ATV’s For Charity Three well known members of the farming community will take to the open road on quad bikes this May to raise money for children’s cancer charities and Southampton Hospital.
Wiltshire farmer and Network Grain UK director, Jerry Bailey, NFU South Wiltshire Group Secretary, Steve Bartlett and East Yorkshire farmer and Green Pea Company director, Nick Baker, will ride their bikes from John O’Groats to Lands End in memory of Jerry’s son Robert Bailey, who lost his fight against cancer in June 2008 at the age of 13. “We are hoping to raise a total of £15,000 to go to CCLG the Children’s Cancer and Leukaemia Group, CLIC Sargent (Cancer and Leukaemia in Children) and the Southampton Hospital Charity,” said Jerry Bailey who farms at Ford near Salisbury. The trip has been made even more poignant since Jerry was subsequently diagnosed with throat cancer in April 2009 and the idea of the adventure has helped him through his treatment. Armed with three new All Terrain Vehicles, kindly supplied by Polaris UK, the men will leave
John O’Groats on May14 and hope to reach Lands End by May 25. “The plan is to cover as much of the distance as we can off-road and to start off by heading for
the West Coast of Scotland along some mountain passes, before taking the ferry over to Arran and then crossing over to Ayrshire and then into Dumfriesshire,” he added. From there the three plan to travel down through the Lake District and Peak District. “As we travel through the Midlands we will make a stop at the UK Polaris headquarters at Coleshill near Birmingham together with the NFU Mutual offices at Stratford- Upon-Avon, who are also supporting the trip, before we head for Oxfordshire then onto the Salisbury Plains and Dartmoor.”
Sponsorship donations for the trip can be made by visiting the Virgin Money Giving website at:-
www.uk.virginmoneygiving.com/team/baileybartlettbaker
Reply No. 22 26 ToolBUSINESS+HIRE
www.toolbusiness.co.uk
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