2 Ad Network Streaming.

One of the most powerful methods of monetising digital editions is through ad network streaming. What is it? It is the process whereby a third party ad network streams its relevant and targeted advertising inventory into the pages of a digital edition. There is no need for publishers to have a sales department, sales manager or front line sales staff. There’s very little time or effort needed from the publisher to set it up, and the ads can be streamed in without re-laying or obscuring the publication’s content.

Once the ad network have placed the advertising inventory, publishers will earn a percentage of ad revenue, based on the publication, audience and page impressions.

Up until 2010, the technology never existed for ads to be streamed directly into digital editions from an ad serving network. However, unique developments by YUDU Media has seen the world-first ‘flash in flash’ technology for digital publishing – allowing static, flash or video ads to be streamed into digital editions from an ad serving network.

It’s a quick, simple and incredibly effective means of making money from digital editions, made even more powerful by the minimal input required from publishers.

Please email smartads@yudu.com for further information.

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