p.22 shoecare 10:FOOTWEAR NEW TEMPLAT 10 08 6/10/09 12:40 Page 22
Shoecare and Accessories
Add value with Boston’s Dasco Kids… it’s only natural!
modern classics Dunkelman & Son Ltd have
reformulated Dasco Kids’
What’s the secret to making your products to provide an
shoe sales more profitable? Simple; eco-friendly range of
introduce your customers to Boston’s children’s shoe care,
range of classy everyday shoe care offering water based,
products. solvent free products
For over 90 years Boston has been that are biodegradable,
synonymous with fine quality shoe care, non flammable and
trusted by generations to keep their not tested on animals.
footwear in top condition. Boston All the packaging is
has always moved with the times, giving recyclable.
its customers products that match their This new range, now
lifestyles. Today, its range of traditional called Dasco Kids
and modern shoe care classics has just Natural, has also been
received its own stylish make over, given a fresh new look. Whilst the
sitting comfortably in both on-trend original logo’s bright, primary their children’s shoes in the
and traditional retail environments. colours have been retained to Autumn/Winter season. The new
With a comprehensive, attractive preserve the ‘Kids’ identity, clean Protector is a non-aerosol pump
and space efficient range, Boston white backgrounds and clear spray. Dasco Kids Renovator is
products are the most successful bottles have been introduced to available in a choice of colours.
way to add value to reinforce the eco-friendly The range also includes a Shoe &
shoe sales. attributes of the new products. Trainer Cleaner and Shoe Labels.
For further Protector and Renovator are For further information, please
information call two products that are a must if call the Dasco Sales Hotline:
01604 817659. parents are to get the best out of 01536 760760.
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FOOTWEAR TODAY
•
OCTOBER 2009
www.footweartoday.co.uk
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