SGBGolf_May09_p10:SGBGolf_May09_p10 05/05/2009 10:45 Page 10
News
CHIPPING IN
Wilson Staff takes custom fitting online Landmark web video
Wilson Staff has launched the Dyna-Fit Online fitting tool. The company Golf marketing and PR firm Landmark Media is teaming up with TV
claims that through a simple question-and-answer session it can accurately production specialists Channel 2020 to offer a web video production
fit up to 12 clubs for a golfer, excluding driver and putter. service. “High quality video encourages visitors to stay longer on websites
www.wilsonstaff.com and interact with brands in a much deeper way,” says Landmark director
Gary Firkins.
Hirzl grabs glove market with both hands
www.landmark-media.com
Swiss glove specialist Hirzl has launched its premium Trust Control glove for
left-handed golfers (i.e. a right-handed glove). Made from kangaroo hide, LET highlights online
which is supposed to provide unmatched durability, the premium Hirzl The Ladies European Tour has launched an internet TV channel showing
gloves come with an RRP of £24.99. tournament highlights, but due to existing TV deals the content cannot be
www.hirzl.com viewed in the UK, Ireland, South Korea or Spain.
www.ladieseuropeantour.com
Golf Foundation appoints new Chairman
Charles Harrison has been appointed the new chairman of the Golf 30 years for MacNeil
Foundation. Harrison replaces fellow R&A member John Uzielli, who had Harris MacNeil, president and CEO of golf spikes company Champ, has
held the post for six years. The Golf Foundation has reported record celebrated his 30th anniversary with the company. McNeil’s grandfather
expenditure on golf development in 2008, with investment of £1.93 million. started the brand in 1931.
Forgan launches IWD Pringle on Tour
Budget equipment brand Forgan of St Andrews has launched a line of IWD England’s Sam Little will wear Pringle clothing on the European Tour in
clubs, from driver to putter. The IWD driver, with a 460cc titanium 2009. Little is following in illustrious footsteps as Pringle claims to be the
clubhead comes with a retail price of £100 and all clubs are available to first company to have sponsored probably the most sponsored man in golf,
golfers direct at the Forgan website. Arnold Palmer.
www.forgan.co.uk www.pringlegolf.com
10 SGB GOLF MAY 2009
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