Design and Technology UK POS adds the finishing touch to in-store display solutions P
resenting those smaller and tricky items in fashion stores is often easier said than done, so UK POS has produced a range of display supports to fulfill its customers’ needs. From display bridges, blocks and tubs, to a variation of footwear displays, UK POS has the solution that will add the finishing touch to any store layout. The UK manufacturer produces its impressive range of display supports in-house to the highest quality standards. These are produced for multi- ple applications that command their own space and attention, including accessories and footwear. The fin- ish is crystal clear acrylic to display products in all their glory. As these products are made at
its factory in Manchester, orders can be turned around quickly. If a retailer requires a bespoke item, UK POS will also be happy to design and produce it to a particular specification. Every item can be found in
UK POS’ Display Buyers Guide, which includes over 200 pages of ideas to create the perfect display solution. With over four million
items always in stock, it can also provide next day delivery on any stocked item.
•For further information visit the UK POS website,
www.ukpos.com where you can
request a Display Buyers Guide or order products online.
Mediainstore from Pel Music & media keeps retailers one step ahead
M
ediainstore from PEL Music and Media is a fresh, innovative concept in retail radio and in-store audio promotion, providing retailers with a unique, tailor made service to reinforce their
brand and differentiate themselves from the fierce competition on the high street. Whilst retailers have long been aware that the ambient
mix in their stores is essential in targeting the right customers and securing sales, sound has often taken a back seat. But retailers who want to stay one step ahead of the competition are beginning to understand the impact sound - which includes music, advertisements and sales promotions – can have in reinforcing their brand and increasing sales. With Mediainstore, creating a sound that is unique to you is now both possible and cost-effective. As part of the Mediainstore service, PEL Music & Media works closely
with retailers to understand their precise sound requirements and the type of environment they want to create. From here PEL creates a play list, advertisements and promotional messages to match this exact ambience, all played out in store using Mediainstore software. Unlike other in-store radio products and services on the market, Mediainstore is exceptionally flexible. Mediainstore ensures a retailer’s ‘sound’ is as unique to their brand as are their logos and in-store design.
28 • FOOTWEAR TODAY • May 2009
Furthermore, Mediainstore can be designed to cover all branches simultaneously to present the impression of a dedicated, live radio station as well as meeting individual store needs, such as specific regional promotions or events. Mediainstore makes the best of every sales opportunity with minimum effort. Using the latest, full proof sound technology and
powered by BCX, Mediainstore can transmit radio programmes to every location that is set up by PEL to receive the service; there is no limit to the number of stores and even independent retailers with as little as a single store can benefit from the service. Content can be stored digitally, allow- ing for regular updates by ADSL, Broadband or CD, making the system far less vulnerable to equipment failure than other broadcast methods. Mediainstore can be used with any in store audio system and has the
added backing of PEL’s 30 years of experience in design, supply and install of sound systems. With a succession of stores up and down the country such as JD Sports
and Thorntons benefiting from Mediainstore, you can rely on PEL to show you how to adapt to tomorrow’s needs so you’re always one step ahead of the competition!
•For sales information please contact PEL Music & Media on 020 8839 2100 or go to
www.pelmusic.co.uk
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