PRO:FILE
Fotoakademie Westfalen
And when Deutsche Barn – Germany’s state-owned
‘Stand and deliver’ at Photokina last autumn.
train company – wanted a photo-record of the
industrial process they employ to remove rust from
their trains’ undercarriages, only Fotoakademie
The company also worked with Bowens on its stand at
came up with the solution to shooting in a polluted
Photokina last September.
environment with a shoot-time window of just 15
seconds.
“Bowens asked us to organise seminars at their booth during
the week-long trade show in Cologne” notes Sacha. “We
Explains Sacha: “DB uses a purpose-built 100 sq
built a complete photo set on their stand and used
metre ‘cleaning cabin’ for this exercise. A carriage
stunning models as we showcased the latest Bowens
is lifted into the cabin and is cleaned by a series of
lighting solutions to thousands of international
hollow rods which emit highly concentrated glass
photographer visitors.”
beads.
A typical day at Fotoakademie looks like this:
The train company needed to show the way the rods
worked but there would only be a 15 second
All morning working on the latest Mercedes
window in which the pictures could be captured.
campaign; then a specialist seminar –
perhaps featuring boudoir photography;
In addition there was the problem of possible
then the rest of the day working on the
serious damage to expensive digital photo
Roquefort account – of course never, ever
equipment. No one else wanted the commission but
saying ‘cheese’.
we sat down and worked out a plan.
Concludes Sacha: “We never have a ‘normal’
We knew that the Bowens lighting equipment we
day. On a location shoot you just work until
used would be up to the job and we set about
it’s done…through the night if necessary.”
covering our kit with special protective foil. Then our
photographer donned a special suit – and in we
Fotoakademie:
went.
www.fotoakademie-westfalen.de
The set looked like a moon landscape but we did it
– and the Bowens heads we used came out without
a scratch. Brilliant.”
Fotoakademie has developed close links with
Bowens since the agency first launched two years
ago.
Says Sacha: “We use a wide range of Bowens
solutions, including the superb Explorer 1500
battery generator – which gives us total ‘on-location’
flexibility; Gemini digital heads; the excellent new
Ringlite Converter and of course the Pulsar Radio
Trigger System.”
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