35
beginning and ends
f
ounDeD in 1995 by Paulo Maló,
the company began by providing
services in the field of dentistry. the main
objective was to find a solution for total
oral rehabilitation, that is, “for those who
have no teeth and need to put fixed teeth
or to those who need to restore all teeth’’.
typically, people who have no teeth
do not have sufficient bone in the jaw
to allow setting, this requires a bone
transplant,’’ says Maló.
Maló discovered innovative
techniques that placed him at number one:
all-on-4 and the Malo Clinic bridge, to total
edentulous, with limited duration, removing
the need for bone transplants.
the technique took 15 years to
perfect and has been applied since 2000.
“We reduced the duration of surgery
to a period between 30 minutes to two
hours, with local anesthesia. the cost to
the customer fell almost by half, which
means a reduction from 5,000 to 10,000
euros and a success rate of almost
100 percent. More importantly, bone
transplants are no longer needed. even
those who have less bone can make the
total oral rehabilitation successfully,’’
says Maló.
Since the clinic was first established
in lisbon it has grown each year: “for
example, last year we increased our
revenue by around 45 percent and, with
the opening of new clinics, we can grow
up to 200 percent. the receipts last year
for the dental clinic in lisbon alone were
20 million euros, of 70 million euros of
total revenue of the Malo Group,’’ he
says.
the numbers for 2008 have not yet
been released, but Malo predicts revenue
will be around 85 million euros.
“When we have a large number
of customers in a specific country, we
realise that it’s time to open a clinic
there. expanding the business becomes
relatively easy, because we have a
unique technology, without competitors,”
he says.
the model is going to be multiplying
like clones in the world capitals, but with
s
some adjustments to the places where
t
o
s
a
they are installed, particularly the type of
B
a
services.
d
a “Here, for example, we are the
l
Ç
a
largest medical spa in the world, but in
C
o
europe and in the u.S.a we are very
n
u
strong at medical welfare and dentistry.
/
n
n
Some clinics have also ophthalmology
t
i
o
and urology, but not every where.
p
basically, we try to meet regional needs”,
:
o
t
o
he concludes. S.G.
o
h
p
february 2009
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