DESIGNING LARGE FORMAT POSTERS
Designing Large Format Posters is slightly different to designing for litho print, partly
because of their increased size but also because of the difference in technology. The principles
are the same – you still need prepare everything in CMYK and follow the rest of the instructions
in this guide, but here are some extra tips…
RESPECT THE ‘QUIET ZONE’ OF 10mm
You should position images and text at least 10mm from the edge of the Poster. For best
results, make your background bleed fully to the edge of your artwork if it is within 10mm
of the edge.
WATCH THE RESOLUTION
Large Format Posters are designed to be viewed at a distance
(usually of at least 30cm). This means that images don’t need
to be as high resolution as on litho printed items. We
recommend that you provide images for Large Format Posters
at a maximum of 150dpi. Any higher won’t make much
difference to final print, but will take much longer to process,
and may delay the processing of your job.
BE CAREFUL WITH COLOUR
To create a good solid black, use rich black (see page 08).
Don’t use four-colour black and pay attention to the ink
coverage limits on page 07. Keep all elements under 225%
ink limit. It’s best to avoid solid colours of only one ink (i.e.
pure cyan, magenta, yellow or black) as these can be
susceptible to slight “banding”. Using rich black avoids
banding. Grayscale images for Large Format should be
converted to CMYK.
PAY ATTENTION TO
SMALL TEXT
We’d recommend that you
keep your text to a minimum
of 14pt. Overlay your text in
a vector-based application
like InDesign or Illustrator,
rather than a bitmap-based
one like Photoshop.
17
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20