DESIGNING BOOKLETS
Before you start, are you sure you’ve got the skills to tackle a project of this
size? Designing a Booklet requires a lot more experience than Business
Cards or Leaflets.
If you’re certain you want to design it yourself, read the whole of this guide
and follow this additional advice. It’s best to call us before you start work
– it may save you some heartache later on.
DESIGN AS SINGLE PAGES
Create a separate page in your artwork for each page of your Booklet. You
can supply a multi-page document or one page per document. You can’t
supply “printer’s pairs” or spreads.
ADD 3MM BLEED TO EACH SIDE
Booklets needs more bleed than other products. Look at the finished page
size of the Booklet. Add 3mm to all sides of your page – a total of 6mm
across each axis. You even need to add bleed to the edge which forms the
spine. Our process chops this off and merges the spine together.
ALLOW FOR CREEP
In a stapled Booklet the bulk of the paper causes the inner pages to extend
(creep) further out than the outer pages when folded. When trimmed the
inner pages are narrower than the outer pages. The amount of creep is
dependent on the number of pages and paper thickness. The thicker the
Booklet, the more you need to keep important objects away from the edges.
MIND YOUR MARGINS
Normally, we recommend that you keep important objects at least 4mm from
the ‘trim’ size. As a result of creep, we’d advise you to increase your margin
to avoid anything being chopped off. When we design Booklets ourselves,
we tend to leave at least 10mm of ‘quiet zone’ or ‘white space’ on the
trimmed edge. This means that creep isn’t as noticeable and items won’t be
chopped off.
AVOID OBJECTS WHICH CROSS PAGES
It’s unlikely that objects which cross pages will line up exactly. It’s best to
avoid them, or accept that there will be some vertical movement throughout
your Booklet. You’ll also need to allow for the bleed being trimmed off –
ask us if you’re not sure. Don’t use borders, they’ll look terrible. And avoid
16 trying to match colours throughout the booklet.
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20