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Tech focus


Tech focus: Lights, camera, action


The use of video in academic publishing continues to increase, writes Tim Gillett


Powered by burgeoning computing power, cheaper equipment and ever-more user-friendly video software, the use of video in scholarly communications continues its inexorable rise. Whether recording the


proceedings of industry events, embellishing and expanding e-book content, or bringing the magic of augmented reality to the textbook, humble mobile phones and high-end video cameras have become common currency on the industry circuit. But it seems that, in the greater scheme of things, video in academia is a relatively untapped market. Violaine Iglesias, of Cadmore Media, which helps


Sponsored by


organisations to publish scholarly and professional information through streaming video and audio, says that while the higher education world has long embraced streaming – with academic libraries


Wingardium leviosa!


This publication has been involved in two recent initiatives involving the use of video. Our one-day event in November, CISPC 2019, prompted the recording of two short films and the launch of our own RI TV channel at https://www. researchinformation.info/ri-tv. And in October last year


we worked in partnership with Editage/Cactus Communications to create publishing wizardry on the pages of our print magazine. The technology, being developed by Cactus


Communications, is remarkably reminiscent of the magical newspaper, the Daily Prophet, that appeared throughout the Harry Potter series of films – but it could have exciting implications in the world of education and academia, and in many other areas of publishing. Imagine technical drawings that spring into animated life in the pages of medical textbooks or journals, short videos of laboratory processes that might otherwise take thousands of words to explain, or animations that sum up technical features


16 Research Information February/January 2020


licensing video collections from a handful of specialised providers – the scholarly and professional community has been slow to embrace audio and video.


In a paper written for


the NFAIS 2019 Annual Conference, Cadmore explained: ‘Not only is there a lot of untapped archival audiovisual content on hard drives all over the world, but more and more content is


or white papers. To check out the augmented reality magic, download the third-party Zappar app from the Apple App


store or Google Play onto your cell phone or tablet, hover over the image above, and check out the wizardry yourself!


@researchinfo | www.researchinformation.info


TZIDO SUN/Shutterstock.com


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