FEATURE Cottons Corporate Finance


Trusted partners who listen, advise and support


In all types and sizes of business, technological developments are driving effi ciencies in previously time-consuming day-to-day activities. T is trend is particularly evident in the accounting activities of smaller businesses, allowing owners and entrepreneurs to invest more time into proactively using fi nancial information, rather than just producing it. In turn, this heightens the importance of having trusted expert professional partners who can listen, advise and support owners in achieving their strategic ambitions. Cottons Corporate Finance understands this demand and sees a


growing opportunity to use their expertise in assisting business owners to delve deeper into their business, helping drive it forward in more eff ective ways. Comprising of Corporate Finance Director Guy Pain, Corporate


Finance Manager Paula Carter and Corporate Finance Executive Adam Schofi eld, the team is keen to work with businesses as they evolve throughout their lifetime. Key business milestones may range from the initial concept of


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Above, from left to right


Adam Schofi eld Corporate Finance Executive –


Guy Pain


Corporate Finance Director – Paula Carter Corporate Finance Manager


a business idea, the start-up phase, growth and development (organic or via acquisitions) through to the eventual sale of a business. Particularly during these uncertain times, the team recognises the importance of providing professional support and a partnership to owners as they navigate, what is for many, unchartered territory. T e broad experience of the Cottons Corporate


Finance team ensures that each of these milestones is carefully planned for and well executed. Often, this starts with a conversation over coff ee, long before the technical need for their expertise comes into play. “Developing strong working partnerships are


the most important thing,” said Guy Pain. “Within the business, there are many specifi c services that will be of help to businesses, but just as important is that a business owner can turn to us for advice. I’ve long felt that the kind of expertise that small to small/medium fi rms need is sometimes missing in our sector. “But there are many ways we can help, right


throughout the life span of a business, and we’re always happy to sit down and work out what it is they need.” Key milestones may require funding, and


another focus of Cottons Corporate Finance is the ability to identify and secure the right funding option at each stage. Examples include crowdfunding and tax-efficient options such as


ALL THINGS BUSINESS


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