Industry News


MyWorkwearlooks to double sales within five years U


years.


niform and workwear specialist MyWorkwear has announced an investment programme, with plans to double sales within the next five


As with many other companies, MyWorkwear faced challenging times in 2020 due to COVID-19 but is coming out the otherside with a positive focus on growth. MyWorkwear, which employs around 20 people and specialises in the embroidery and print of workwear, PPE, uniforms and other clothing, said the investment will help it to expand production capacity by around 40%, in order to reach the five-year sales target.


The investment will focus on increased staffing, equipment, technology and marketing. The company has already invested substantially in machinery with the purchase of a number of additional embroidery and print machines. It is also updating its computer and telephone systems to ensure staff can continue to offer the same high level of service to customers, which include companies from all over the UK. In addition, a number of additional staff are being recruited.


Recognising the importance of this new phase of growth, the company has also refreshed its branding, but retained the name MyWorkwear, in recognition of its 44-year heritage. The Telford offices have been updated with the new logo and the website has also been relaunched. Managing director, James Worthington, said: “We recognise that we need to keep investing in our business in order to meet the challenges of today’s business world, even more so after the year we have all faced in 2020.


"When my father founded the firm 44 years ago in the town, he started with a handful of colleagues producing coveralls for


Bolton Wanderers FC puts Dickies’ latest range to the test


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ickies has teamed up with Bolton Wanderers FC to test its new Advanced


Waterproof Technology (AWT) range at the University of Bolton Stadium. Dickies Workwear has outfitted stadium ground staff, security and maintenance staff with clothing and footwear from the range, which is designed to guard the wearer against the elements. Featuring materials that repel rain, sleet and snow while remaining breathable, AWT products were considered especially useful for


MyWorkwear MD, James Worthington, with the new branding


Halfords. Things have most definitely moved on since then, with us now offering over 6,000 different products, but we still continue to focus on the same quality and customer service. We hope this new investment will help to continue this expansion.


"Understandably we are thrilled about the changes and look forward to 2021 with great anticipation. "We are continually looking at ways we can support business in Shropshire and the local community, especially in these current difficult times. It is an exciting time for our business but we hope the investment and new jobs will make a difference to the wider local community as well."


Drytac helps ensure floor graphics are safe and legal in public spaces


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Two of Bolton Wanderers FC’s ground staff wearing the Dickies kit


the ground staff who work outside every day caring for the pitch. James Whitaker, marketing director at Dickies Workwear, said: “With the weather in constant flux with rain, hail, wind, freezing temperatures and even snow, it can be quite challenging to work in and play at the home of Bolton Wanderers FC, so this was an ideal opportunity to put our new AWT range to the test. “Not every piece of workwear or outerwear is suited for that level of punishment, but what Dickies Workwear does well is craft tough, no-nonsense workwear at a price everyone can afford that can stand-up to the outdoors. We’ve had some great feedback from the staff at the club who enjoyed trialling our new range.” Items worn by ground staff at Bolton Wanderers FC include the Dickies Winter Jacket, which features an exceptionally high level of waterproofing (10,000 mm) while also being breathable – making it an ideal option for working outdoors in bad weather conditions.


| 10 | December 2020


rytac has released four dedicated guides to cover the essential aspects of floor graphic projects – such as safety obligations and insurance – in retail, construction and housing, stadiums, and schools and universities respectively.


The use of floor graphics accelerated at an unprecedented rate in 2020, owing to the need for social distancing and directional signage that can be easily observed.


The new guides provide a general overview of floor media, including locations and surfaces, types of graphic solutions and relevant Drytac products. An FAQ section explains slip ratings and certifications and the tests to achieve them, with advice on how to maintain graphics to avoid slips and trips. It also covers the legal responsibilities of the supplier, installer and customer. These legal responsibilities are based on testing and retesting of all Drytac products. Every batch undergoes in-house QC testing to ensure it achieves the British Standard BS 7976-2/ European Standard EN 13036-4/ North American Standard ASTM-E303 for slip resistance. Research has confirmed that this test and its result, called a Pendulum Test Value (PTV/BPN), is the most reliable and accurate method for evaluating slip resistance. The UK Health and Safety Executive (HSE) along with its global counterparts and many insurance companies have adopted this as the standard test method for assessing slip resistance.


www.printwearandpromotion.co.uk


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