FEC Special


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Brunswick Bowling - redefining family fun


A


ll types of entertainment destinations - from FECs and bowling centres to amusement parks, arcades, resorts,


movie theatres, and bars - share common  Consumers are looking for engaging, interactive,   The ideal attraction differentiates venues and


 some of the key challenges facing FECs and the solutions that Brunswick Bowling has developed 


Providing interactive entertainment:    Creating competitive advantages:   unique amenities is critical to attracting new  Keeping guests engaged and onsite longer: Over the past 15 years, attention spans have dropped 25%! When customers (and groups) are engaged they spend more, return more often,   


activities increase onsite time and spending, with price resistance decreasing as perceived value 


Maximum ROI in Minimal Space  getting twist on traditional bowling that addresses  competitive socialising activity that attracts new active adults, groups, families, and guests of all   other similar-sized attractions, fitting in a mere   


as it delivers all the fun of bowling while keeping it simple - no need to rent shoes or search   friends and versatile enough to be challenging for  


  includes a swift payback period (typically under 12 months), with most proprietors enjoying a five- 


Light it Up with Spark! 


professionals, and millennials looking for wholesome family activities, unique date night destinations, and interactive outings that promote     


 


flows down the lane to the pins, surrounding the  engaging games encourage socialization while   with unique targets, rules, and social media- worthy moments, providing a higher-value   higher revenues, and boosted food and beverage  


winning combination that appeals to the growing   


 training, 24/7 tech support, service and warranty 


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MAY 2024


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