Flying Theatres
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Celebrating 21 Years of Holovis
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025 marks a significant milestone for Holovis as the company celebrates its 21st birthday. Over the past two decades,
Holovis has evolved into a global leader in immersive and multisensory experiences, redefining themed entertainment and interactive attractions. Holovis has received multiple industry accolades,
park-wide AV and interactive game at SeaWorld innovations, and vision for the future.
The Early Years Holovis was founded by Stuart Hetherington after systems for automotive development. Alongside his brother, Paul, they launched Holovis from a garden shed, initially securing revenue through estate agents, large-scale retail installations with Sony and World Duty Free, and AV solutions for An early milestone came when Holovis provided
World Travel Awards. Though budget constraints
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threatened the deal, Stuart negotiated an strategy retreat. Holovis soon expanded into contracts with Jaguar Land Rover, McLaren, Lotus, and Saudi Aramco for advanced VR solutions.
Expanding into Entertainment With a solid foundation in enterprise VR, Holovis transitioned into themed entertainment, leveraging its expertise in immersive and in collaboration with Simworx, marked a key expansion into global entertainment. Holovis quickly became a leader in immersive
attractions, developing media-based rides such as motion domes and immersive tunnels for Dubai World Abu Dhabi. New offices opened in Orlando and Shanghai, and the team expanded to support
Since entering the themed entertainment industry,
Holovis has delivered turnkey attractions and interactive experiences for top-tier clients worldwide. Highlights include: • 2015: AV and creative services for Mystic Timbers at Kings Island.
• 2018: Immersive pre-show for Wicker Man at Alton Towers and The Walking Dead: The Ride at Thorpe Park.
• 2021: LEGO Factory Adventure Ride at LEGOLAND New York, featuring HoloTrac technology.
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• 2024/5: Strategic investment from Luoman to drive further expansion.
Looking Ahead Holovis has an exciting future, with its largest- order book and continued innovation in immersive its passionate team and remains committed to
FEBRUARY 2025
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