Sustainability
www.parkworld-online.com
S
pain’s PortAventura World - the leisure complex featuring the PortAventura and Ferrariland theme parks, the water park Caribe Aquatic Park, and more - first launched its strategy to minimise
its environmental impact in 2019 with Colorado Creek, its first zero-emissions hotel. Soon after in 2020, the company announced that 100 per cent of the
electricity consumed in the PortAventura World resort the previous year had come from renewable energy sources, without CO2 emissions. Cementing its commitments to staying sustainable, PortAventura World has
now become a B Corp business. PortAventura World has earned the B Corp certification, which recognises the company’s work in sustainability, social responsibility and good governance. To become a B Corp-registered company, the resort focused on five key
areas of responsibility – governance, workers, community, environment, and customers. Arturo Mas-Sardá, president of PortAventura World, said the certification “represents a before and after in our way of acting, managing and governing”.
It is also “the acknowledgement of our company, a benchmark in the
tourism and theme resort sector worldwide, which has always sought to have a long-term vision of what the company would be like in the coming decades,” Mas-Sardá added. The resort’s “commitment to sustainable development seeks to have a
positive impact on people and their environment, and becoming a B Corp company is recognition of this work,” he said. The resort includes three theme parks, eight hotels, and one of Europe’s
main convention centres. It generates more than 30,000 jobs each year, of which more than 3,000 are direct. As well as promoting recycling initiatives, energy efficiency, the responsible
use of water, and sustainable mobility, the resort has eliminated single-use plastics, installed one of the largest electric vehicle (EV) charging hubs at a European resort, and is operationally carbon neutral. For its employees, PortAventura World develops policies that have a positive impact on their health and working conditions.
Sustainable development “It is of enormous importance to be a member of the B Corp community because it gives us added value to change, in a real way, the way things are done,” said Choni Fernández, director of sustainability at PortAventura World. “We are aware of the role we play in the tourism industry and the economic
fabric – and being part of the B Corp movement is a corporate philosophy that will guide our present and future steps and decisions.” PortAventura World is now one of more than 6,000 B Corps in more than 84 countries and 150 industries.
PortAventura World goes solar There’s more where all this came from as well. PortAventura World has launched the largest self-consumption solar plant at a holiday resort in Spain. The €6 million photovoltaic plant, inaugurated earlier this month, is one of
42 AUGUST 2023
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52
