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ONLINE NEWS


Zitro ready for Colombia online market


Zitro Digital, Zitro’s online division, has announced the recent certification of some of its most popular games for the Colombian market. Online casino operators in the Andean country now have at their disposal a wide range of famous video slot and video bingo titles, including great bingo hits such as DaVinci Secrets and Double Bonus, as well as slot games like Fortune Goddess or Wild Mustang, among many others. Very soon, Zitro will add even more games, including the best-selling Link King. “The regulated market in Colombia is


having a significant level of growth, which, within our expansion plans in Latin America, makes it a highly strategic market for us. With the certifications obtained, we can now meet the demand of online operators that has been generated thanks to the success of our games in the land-based casinos in the country. We make our content available to all those Colombian operators who are committed to first-class entertainment for their players as well as high performance for their operations”, comments Anna Kityk, B2B commercial manager at Zitro Digital. Sebastián Salat, CEO of Zitro adds: “Zitro Digital is committed to accelerating the availability, for online operators, of the games that have made Zitro great in land-based markets. We are going to place special emphasis on those markets, such as Colombia, where Zitro’s games are among the most popular, and in which, thanks to the regulation of online gaming, the possibilities of cross-marketing for operators will multiply for both channels.”


Stakelogic becomes founding partner of Dutch Gaming Association Stakelogic has become a founding partner of


the Dutch Gaming Association and will provide its full suite of classic and video slots to operators through the DGA’s platform. Stakelogic will also develop exclusive slots that will be exclusively available to operators that use the DGA platform. The offering of exclusive slots has proved to be a very effective mean to increase player retention. Analysts predict that 65% of the regulated Dutch online casino market will be made up of slots play, whereby classic slots are expected to do more than half of all slot play. Stakelogic is seen as the unchallenged world market leader in the classic slot segment. Therefor Stakelogic is lined up to take a substantial share of the Dutch market. Stephan van den Oetelaar, CEO of Stakelogic, said: “The Dutch market provides tremendous opportunities for operators that can enter the market fast, with content that appeals to the Dutch player preferences and is supported by a platform that is fully compliant with the new Dutch regulations. “The DGA provides this and Stakelogic is delighted to be a founding partner. We are also thrilled to have integrated our classic slot


4 JANUARY 2021 GIO Playson


strengthens global position with Pixel.bet


Casino software developer Playson has signed an agreement to supply the prominent operator Pixel.bet with its games. The deal sees Playson’s thrilling slot titles, including popular classics such as Rise of Egypt Deluxe and Buffalo Power: Hold and Win as well as the recent smash-hit Legend of Cleopatra: Megaways, integrated with Pixel.bet’s offering. The brand, which is a part of LeoVegas, will also benefit from access to Playson’s retention-enhancing collection of integration-free engagement tools, set to boost engagement in the German and Scandinavian markets where it operates. The content developer’s latest commercial agreement follows a productive period in which it has unveiled a range of premium quality slot releases, including the most recent addition to its renowned Solar series, Solar King.


and video slot games into the platform and to be working on a number of classic slots specifically for the Dutch market. “This is a tremendous opportunity for Stakelogic, for the DGA and for operators looking to expand their reach into what is a hugely exciting market.”


Henk Wolff at the Dutch Gaming Association, said: “We are incredibly bullish about the Dutch market and believe that our technology and content offering provides operators with the best platform from which to deliver a winning player experience and to ultimately succeed.


“Content will undoubtedly be king in the Dutch market, and that is why we are pleased to have Stakelogic as a founding partner and to be able to offer its games to our operator partners. We are particularly excited about the exclusive classic slots in the works.”


Blanka Homor, Sales Director at Playson, said: “Our sales team has worked diligently to grow Playson’s presence in key markets throughout the globe, so it’s fantastic to have our efforts rewarded with such an exciting partnership.


Pixel.bet is an operator that


entertains an impressively large customer base with a varied array of betting experiences, and our world class portfolio will undoubtedly be welcomed by its players.”


Eirik Kristiansen, CEO at Pixel.bet, said: “We are delighted to be integrating Playson’s cutting-edge content suite, which is jam-packed with innovative gameplay features, stunning graphics and immersive sound effects.


“Our customer offering has consistently continued to grow and improve, in large part because of the comprehensive integration deals we sign with top quality suppliers such as Playson.”


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