ARTIFICIAL INTELLIGENCE
nearly a decade before launching Tugi Tark, the founding team ran a 100-person customer service outsourcing business. They handled millions of tickets across more than 100 iGaming brands in 25 global markets. That hands-on operational experience shaped how the AI agent handles a complex payout query and how it escalates a sensitive Responsible Gaming case. It ensures the system behaves with the operational intuition of an experienced customer support manager rather than a generalist language model.
Harpo Lilja, CEO and founder of Tugi
Tark, explains the decision to launch an open demo: “Operators want to see how an AI actually handles a withdrawal request, what it does when a player shows signs of distress, and whether it holds up across different languages. We decided to make the system completely open and let operators reach their own conclusions based on the actual performance of the product.”
EXPERIENCE IT FOR YOURSELF Two distinct paths are open to operators today. The first is the fully self-serve demo
environment described above, available instantly on the Tugi Tark website. The second pairs the native AI agent with the comprehensive Tugi customer service console, unlocking ticket categorization, escalation paths, and a single-queue interface through a tailored deep-dive with the Tugi Tark team.
The AI agent demo is live on the Tugi Tark website and ready for testing at: www.
tugitark.com/ai-agent-demo. The best way to understand how much value it can bring to your operational workflow is to put it to work yourself.
GIO JUNE 2026 11
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