April 2022 ertonline.co.uk


ERT Awards entry deadline extended


Another record year for Haier Europe


The latest financial results from Haier for the 2021 fiscal year report double-digit growth of 15.8 per cent against 2020, with sales revenue of RMB (Renminbi/Chinese Yuan) 227.5 billion. The company also said that profitability increased to


RMB 13.1 billion, a 47.1 per cent year-on-year growth. Haier Europe achieved sales revenue of RMB


19.74 billion in 2021, a 20 per cent y-o-y increase. The brand said it occupies 8.1 per cent market share in home appliances, while Haier Smart Home remains “the number one brand in the world” in the large household appliances sector, confirming this position for the 13th consecutive year. The company said the robust revenue and profit


margin growth were attributable to “meeting the needs of diverse user groups” with the optimisation of its multiple-brand portfolio – Candy, Hoover and Haier. It also reported that the proportion of high-end sales in Europe increased by 5 percentage points. “Despite all the headwinds, we remained committed


to our strategy,” said Yannick Fierling, CEO of Haier Europe. “I’m proud of how we managed to achieve outstanding growth and positive results, delivering our vision to be the first consumer choice for smart home solutions. This encourages all of us at Haier Europe to strengthen even more our mission to drive the future of IoT ecosystems and connected scenarios.”


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Entries are open for the ERT Awards 2022, and the entry deadline date has been EXTENDED to give everyone a bit more time to get involved! Open to all electrical retailers, manufacturers and suppliers, you now have until 27 May 2022 to submit


your entries. But don’t leave it to the last minute! Act now… tell us why you think your store, your staff, your product or your services deserve to win one of the coveted ERT Awards trophies. It’s time to get creative… you might wish to do a written entry with supporting images, or you could make


a quick video! (Videos can only be sent in URL format, e.g. hosted on YouTube, or sent directly to marketing@ertonline.co.uk) Show us your products and how they work or take us on a quick tour around your store. Or introduce your nominated Sales Rep or shopfloor Sales Person. Think outside the box! And don’t forget, there are THREE new categories this year! On the retailer side, there’s the Best Independent Kitchen Retailer Showroom and Best Independent Electrical Retailer Shopfront awards, and on the manufacturer side, the Best Industry Distributor award is also new.


How do I enter?


You can enter online; simply head to www.ertawards.co.uk and click on the ‘Enter now for 2022’ button. Select your category/categories and supply your supporting information and media… Simple! There’s more detailed information on the judging criteria for each of the categories on the ERT Awards website. There isn’t long left to get your applications together. Entries close on 27 May 2022 so don’t delay!


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