EVENT PREVIEW
VIRTUAL
GATHERS PACE ONLINE
Organiser of the annual Glee trade show, Hyve Group, has launched a new virtual event called Glee Gathering which takes place online on 15 and 16 September 2020. DIY Week offers a preview of what you can expect from this new event format.
A
s the coronavirus pandemic continues to affect the way we do business, this year Hyve Group’s shows will be going
virtual; Glee’s physical edition will now be replaced by virtual forum, Glee Gathering. Community is at the core of what makes Hyve Group’s shows so special, and whilst the events industry remains on lockdown, Glee Gathering has been designed
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to bring the industry together, even when we remain apart, providing a key hub for industry professionals in the UK and around the world.
Key elements
Bringing together the key elements of what makes Glee one of the UK’s most important retail trade shows, Glee Gathering will provide key industry insights, as well as a first- hand look at the latest products, trends
and collections. The exclusive virtual forum has been
designed in close communication with the show’s brands and regular buyers to cater to the needs of the industry as a whole at what continues to be a turbulent and uncertain time.
An exclusive content programme
will provide access to of-the-minute industry intel, trend insights, peer-to-peer panel sessions, and more. Among the line-up are Blue Diamond Group’s Alan Roper, Mintel’s Simon Moriarty, digital marketing experts Social B, as
well as a range of retailers and market experts from across the horticultural and retail industries. Key topics of discussion will include reimaging the garden centre retail space post-Covid, key trend insights and updates, customer experience, sustainability and digital marketing.
Glee Gathering will also host an
impressive array of brands from across the garden care, landscaping, hospitality, plants, outdoor entertainment and home sectors.
AUGUST 2020 DIY WEEK 13
GLEE SHOW
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