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BUSINESS HELPDESK HELP DESK


A FRESH APPROACH TO BOOSTING PERFORMANCE


It’s not always easy to bring together colleagues from different branches for vital training. Find out how the BMF’s latest programme can be delivered virtually to boost branch performance.


EXCELLENCE IN BRANCH Management is an ISM (Institute of Sales Management) accredited course created for BMF members by Sue Reed. Sue, a Fellow of the Institute of Sales Management, is one of the BMF’s most popular trainers, with a passion for developing individuals and helping them discover skills and abilities they never knew they had. While the course can be delivered in person, a growing number of merchants have recognised the advantages of bespoke in-house training delivered virtually, especially if they have several employees with similar training needs working in different branches.


For example, Haldane Fisher opted for virtual delivery of the Excellence in Branch Management programme as part of a wider people development strategy. The course content was tailored for eight branch managers following a scoping meeting between Sue, Andrew Laird, Haldane Group HR Director and Richard Jones, BMF Regional Manager, where key deliverables were agreed. The course was then delivered using a dedicated GiraffePad Learning Management System (LMS), which enabled those taking part to meet Sue and fellow learners before events as well as giving on-demand access to all resources. Learners also received support and coaching via the LMS system’s private chat facility, providing a true, one-on-one learning experience.


In advance of the programme all learners undertook a Clarity4D profile to give both themselves and Sue, the trainer, a better understanding of where they were now and what they hoped to achieve. She was then able to


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“The programme exceeded my expectations in terms of delivery, output and on-going development of our branch managers to enable them to realise their potential to be the best they can be.”


choose from a variety of learning techniques to help each participant develop their own hidden potential and improve the performance of their teams.


A key focus is on customer and supplier relationships and


translating success here into increased sales performance. The course has an immediate relevance to the delegates’ daily role and leads to a final Business Improvement Project where they put the techniques learned into action. In this case, each branch manager presented the results of their project to Haldane Fisher’s senior management team, demonstrating the application of their learning.


Haldane Group HR Director, Andrew Laird explained: “The programme exceeded my expectations in terms of delivery, output and on-going development of our branch managers to enable them to realise their potential to be the best they can be.


“The business improvement project set within the programme resulted in not only applied learning such as S.W.O.T., FISHBONE,


Colour Preferences and SMARTer Leadership of each branch team but an overall increased sales of £60K.


“The final Business Improvement Project demonstrated to the Senior Management Team continued applied learning and that our managers are now strategically forward planning in a very challenging climate to deliver Excellence in Branch Management.” BMJ


If your company would like more information about the Excellence in Branch Management programme, or any element of BMF’s training offer, please contact Kerry Wilson at kerry. wilson@bmf.org.uk or call 02476 854980.


www.buildersmerchantsjournal.net February 2022


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