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MICRO MARKETS


The evolution of micro markets he evolution of micro markets M


icro markets are evolving into much more than just refreshment hubs – they’re becoming spaces to connect, recharge, and spark creativity. Managing director of Nebrak


Tom Howard and design manager Rob Nyquist offer some insight. “With trends like customisation, wellness, and sustainability driving demand, they’re quickly becoming a must-have for modern workplaces,” says Tom. “As businesses compete with the high street, the convenience when working from home and providing a thriving environment for employees, creating standout environments has become crucial. “At Nebrak, we thrive on these challenges. Our designers use 3D imagery and CAD drawings to help you see your ideas clearly, ensuring no surprises along the way. From design to installation, we take care of everything. And the best part? You get high-end solutions without breaking the bank, proving that great design doesn’t have to come with a hefty price tag. Great design and  


harder. With smart design, we can add breakout or wellness areas that elevate the experience and add real value. This is where we’ve seen real growth, and it’s what we’re great at—operators love tapping into our expertise. “Our turnkey solutions keep things simple. Clear costs, low risks, and


 This approach has driven a big increase in the number of micro-market projects we’re delivering for the UK’s leading companies.” “Customisation is key right now, says Rob. “Fresh layouts, tailored


 with customers and help operators build their brand in a competitive market. We bring these ideas to life with our in-house print studio and skilled joiners. Every project is individually managed and crafted bespoke – we take pride in calling it ‘furniture’.


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“As payment systems and smart fridges continue to evolve, enhancing convenience and engagement, we ensure they’re housed in designs that maximise their impact, security, and usability. Achieving this seamless integration requires years of experience and   operators to create spaces that work best for them and their client. “The devil truly is in the detail. Take brush strips, for example. We incorporate them into housing not just for their aesthetic appeal and  sensitive equipment. We also integrate digital POS screens so operators can promote, manage inventory and add to the CX. These seemingly small yet essential touches ensure a professional look and smoother operation, proof that thoughtful design makes all the difference. “The retail aspect of micro markets has also become far more sophisticated. Today, product displays are expected to rival those in traditional stores, and our designs meet that challenge head-on. We  motion detection lighting to elevate the shopping experience and draw customers in, exactly what operators want. “Creating an environment that attracts customers is a key design objective, transforming micro markets into revenue-generating hubs where the aim is to increase basket spend is a top priority. “Good design isn’t just about looks. It’s about how it works and how it feels for the customer. Poorly placed or awkward equipment can totally kill the vibe. It’s the details that make the difference:  LED strips, integrated recycling points, and clean, ergonomic layouts. These are the game-changers that really make a project stand out. Operators are catching on, which is why our designs will include recycling or payment islands and double-sided elements that create a more ‘market-like’ experience.”


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