FEATURE FLEET MANAGEMENT
TAKING ADVANTAGE OF CONNECTED VEHICLE CAMERA TECHNOLOGY
potential, but for most logistics fleets it will be possible to achieve significant returns within the first 12-months.
INFLUENCING DRIVER BEHAVIOUR Many logistics fleets are already using some for of telematics system, which boast a host of driver behaviour capabilities. However, unlike a tracking system, connected vehicle camera solutions combine both driver behaviour data along with video footage to create a complete picture of how cars are being operated. This provides added context that would not previously have been available and is the only way of determining if a logged incident was actually the result of poor driving technique or instead positive driver action in response to an unexpected situation. Today’s near miss is often tomorrow’s
by Ian Hoskins, sales & marketing director, Intelligent Telematics A
n increasing number of logistics fleets are turning to connected
vehicle cameras as a means of improving road safety, reducing insurance costs, as well as other operational overheads, and supporting duty of care. Camera technology has been around for a long time, providing a way of protecting against fraudulent insurance claims, false driving allegations and disputed liability, but what has changed in recent years is the use of mobile technology to transmit video and supporting data to a secure server. This means that any collision, near miss or harsh driving incident can now be viewed from any Internet- enabled device within moments of a driving incident happening. Cost of course is always a key consideration for any logistics fleet, so having the ability to achieve quantifiable insurance, fuel and vehicle wear and tear savings makes the devices an increasingly attractive proposition. However, the potential value goes far beyond this, providing an invaluable tool that is helping to reduce road collisions, safeguard staff and increase brand protection.
DRIVING DOWN INSURANCE COSTS Many logistics operations face spiralling premiums, but connected vehicle cameras now offer a proven way of mitigating operational risk and protecting against avoidable insurance costs. They ensure you have immediate and secure access to evidence and supporting vehicle data in the event of a driving incident, providing
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proof of what really happened. Insurance scams, such as crash for cash, cost the UK hundreds of millions of pounds a year and have been a key contributor to rising motor insurance in recent years, but it is almost impossible to prove a driver was a victim without video footage. Recent research conducted by
Intelligent Telematics and Plexus Law found that connected vehicle cameras are having a dramatic impact on the cost and lifecycle of insurance claims. Following the analysis of 4,000 vehicles fitted with forward-facing devices, it was found that there was a 50 per cent reduction in average claims costs and a 15 per cent increase in the average speed of resolution when compared to vans and HGVs operating without a camera. Understanding who was responsible can quickly be established with immediate access to video footage – avoiding costly 50/50, exaggerated and fraudulent claims – while at fault incidents can be identified and processed rapidly, keeping third-party costs to a minimum. Adopting a connected vehicle camera
solution may not necessarily result in an immediate reduction in premiums, but that does depend very much on the insurance provider. There are some brokers that are already offering a 20 per cent upfront saving, while others even provide a bursary towards the initial cost of installing the devices. For others though, it will be required to demonstrate an improvement and work closely with a partner to take advantage of the savings
SEPTEMBER 2018 | MATERIALS HANDLING & LOGISTICS
Many logistics operations face spiralling premiums, but connected vehicle cameras now offer a proven way of mitigating operational risk and protecting against avoidable insurance costs
accident, so monitoring harsh driving can help identify potential issues within a fleet. This added insight allows preventative action to be taken before a more serious incident occurs. Simply having devices installed will help influence the mindset of drivers and positively impact their driving styles, because they are aware that their actions are being monitored, but the potential benefits are much greater. They can play a key role in supporting than a wider road safety initiative and driver engagement programme. Connected vehicle cameras have been
shown to significantly improve road safety. Findings taken from the study of 2,000 vehicles using camera devices highlighted a reduction in accident frequency of 45 per cent. It also that 65 per cent of the accidents recorded were in fact avoidable, highlighting a clear opportunity to improve fleet safety levels through improved and targeted driver engagement. Connected vehicle cameras are
unlocking a host of benefits that are helping both SME and blue-chip organisations to operate in a safe, efficient and socially responsible way. By taking advantage of this proven technology, logistics fleets can now support their commitment to health and safety, while removing unnecessary cost from their business.
Intelligent Telematics
www.intelligent-telematics.co.uk T: 0845 548 5447
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