álvaro medina
Today, Jazzy’s reach extends far beyond Madrid. Yet rather than focusing on expansion for its own sake, Medina talks about the pro- ject as a collection of communi- ties connected through music. The upcoming anniversary tour reflects that mentality. Rather than simply visiting major mar- kets, the itinerary is built around places that have become part of Jazzy’s story over the years. Many of those destinations hold emo- tional significance that goes far beyond ticket sales or attendance figures.
“We’re preparing a world tour through clubs, parties and fes- tivals
that are very important
to us. Some of them have beco- me traditions. Medellín is one of the most special because every year we organise a charity event in Comuna 13 where we donate toys and school supplies to local children. Then there are places like Whynot in Zanzibar, Fabric in London, La Casona de Cama- ná in Lima, La Cale in Rabat and the incredible community around SinxCensura in Puerto Escondido. Every city has its own personality, but all of them have become part of the Jazzy family.”
That connection to community is not accidental. Long before he was a promoter, Medina was a devoted raver whose understan- ding of club culture was shaped by some of the most influential parties of the 2000s. Ibiza, in par- ticular, left a lasting impression on him. During several summers spent on the island, he experien- ced first-hand the energy and freedom that made events like Circoloco and Cocoon legendary. Those experiences continue to in- fluence how he approaches music and events today.
“Before I ever started DJing, the parties that impacted me the most were Circoloco at DC10 and Cocoon at Amnesia between 2005 and 2009. Back then I was spending summers on the island, trying to make a living and disco- vering what would become some of the best parties of my life. Tho- se years changed the way I un- derstood music, dancefloors and community. Looking back now, I realise how much those experien- ces still influence everything I do.”
Musically, Medina’s influences ex- tend far beyond house and tech- no. His taste was shaped by hip- hop, funk and R&B long before he became immersed in underground
electronic music. Over time, those influences merged with a deep appreciation for Chicago house, minimal and some of the key figu- res who defined the sound of the 2000s. Just as important were the clubs, labels and communities that demonstrated how electro- nic music culture could be built around values rather than hype.
“One of the musical movements that influenced me the most was hip-hop, funk and R&B from the ’80s, ‘90s and 2000s. Then of course there was Chicago hou- se and the minimal movement with artists like Luciano, Ricardo Villalobos, Richie Hawtin, Ste- ve Bug and Cajmere. The early years of Fuse and what Slapfunk has become today have probably been my biggest influences. They showed me how powerful a real community can be when it’s built around music first.”
Another defining chapter arrived during his decade-long residency at Replay Sunset Parties in Ma- drid. The experience allowed him to share booths with many of the artists he admired while learning the realities of operating within the underground scene. More im- portantly, it provided a front-row seat to a period that many still regard as one of the most vibrant eras in Madrid’s club culture. Tho- se years helped transform him from an enthusiastic music lover into a complete artist and promo- ter.
“I spent almost ten years as a re- sident at Replay Sunset Parties and had the opportunity to play alongside artists like Loco Dice, Tini, Apollonia, Mathew Jonson, Seth Troxler and Nicolas Lutz. It was a period that brings back incredible memories. The under- ground scene in Madrid felt much more alive back then and it tau- ght me so much, not only as a DJ but also as a promoter. Those experiences gave me the foun- dations for everything that came afterwards.”
The landscape has changed con- siderably since then. Social media, personal branding and content creation now occupy a larger role than ever before, often forcing ar- tists to divide their attention be- tween creativity and self-promo- tion. Medina acknowledges that reality openly.
Like many artists from his gene- ration, he sometimes feels that music itself is no longer the indus- try’s primary focus. Yet despite the frustrations, he continues to find motivation in the same place he always has.
“Honestly, it’s becoming harder and harder because music fee- ls like it’s taking a back seat. You have to be on social media all the time, be a public relations per- son, a graphic designer, a content creator and a community ma- nager. But then I sit down in the studio and lose track of time for hours. When I test those tracks in a club and see people dancing to them, or when I hear artists I ad- mire playing my music, that’s a feeling that has no price. That’s what keeps me going.”
The first half of 2026 has delive- red several moments that reinfor- ced that passion. Among them, his debut at SinxCensura in Puer- to Escondido stands out as one of the most meaningful experiences of the year. Surrounded by jun- gle and powered by an audience whose energy exceeded all ex- pectations, the event left a las- ting impression. It reminded him that some of the most powerful dancefloor experiences often ha- ppen far away from the industry’s traditional centres.
“I didn’t know Puerto Escondido before playing there and honestly I fell in love with it. The party was in the middle of the jungle with an incredible sound system and ligh- ting, but what really stayed with me was the vibe and the energy of the people. I felt an immedia- te connection with that crowd. It was one of those nights where everything just clicks. I’m counting the days until I can go back.”
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