12 Clitheroe Advertiser and Times, January 11th, 1979 Advertising feature Adv(


JANUARY 1st, 1979, marked the beginning of an important new development for B r ita in ’s most powerful car-sales network.


j


bined dealer and dis­ tributor council, rep­ resenting over 2,000 outlets for Austin Morris and Jaguar Rover Triumph vehi­ cles, has now come into existence, replac- ing two sep a ra te


For a new com­


Way up in style- way down in costs.


A range of 3 models, 1300 and 1500 cc., front wheel drive saloons. Stylish, spacious and economical. Come and see the fabulous


305 range now. 'naV


Finance anti leasing Facilities available from Peugeot Finance.


World famous for strength. JOHN HEYWORTH


SPR ING BA NK GARAGE, N E L SO N Tel. 63062 — 693061


asaamseaas^-aiaiiaMit^ WE W OULD LIKE TO SHOW YOU


SCOTTISH motorists are the canniest of all in Britain. They come out at the top of the list as road fund tax- evaders.


tary on these wrongdoers that they have forced the Government to submit to them, and the result will be more costly motoring for the majority — the honest tax-paying car owners.


result from the decision of the Government to “scrap” the road fund tax and put a further 20 to 30p a gallon on petrol to give them an “equivalent” sum.


That will undoubtedly I quote these two words SYSTEM


because the tax will not be scrapped completely, but wall be replaced by an annual registration fee and


But it is a sad commen­ By Gerry Carr


probably disc. And any government is likely to make sure that equiva­ lency means that they have something extra in hand.


At any rate petrol is still under £1 in Ireland, which


ped but an initial registra­ tion fee of £5 has to be paid and the car owner is liable for its renewal each year. Moreover, if he has a car of more than two litres he is mulcted of an annual £102 which rises to £180 in the highest capacity.


that the Irish have a better system. They “scrapped” their road fund tax over a year ago and did not put a swingeing extra tax on petrol. Again though, “scrapped” is not quite accurate. The tax has been drop­


1 am inclined to think


it certainly won’t be when the British “no-tax” sys­ tem gets going.


REDUCE


reasons for the move are only too clear. A survey of unlicensed cars on the road and according to records,, showed that up to 10% and more were dodging the tax.


T h e G o v e rnm e n t


came pretty high, but Yorkshire and Humber­ side were about the lowest.


Scotland led North West


suggests the Government is losing at least £50m a year from cars and prob­ ably half that sum from commercial vehicles and motorcycles. So unable or unwilling to enforce their


But a rough estimate


road fund taxation they look for a dodge-proof way of getting the money. Their other reason is


that it is wished to demon­ strate that something is being done to economise and reduce our consump­ tion of petrol. Yet it seems they are nervous about the move b e c a u s e t h e announcement was made as a written statement rather than an oral one in Parliament when there might have been further questions or even a debate.


BENEFIT


there might be savings at the multi-million computer edifice at Swansea, but as they will still be issuing annual registration docu­ ments I cannot see much hope of that. These are expected to cost at least £7.50, probably £10 by the three years it will take to organise the scheme. Then there will be the


It is suggested that


20-30p a gallon on petrol. 11 is suggested that


HOW much should you charge for a lift? Now that it is legal for a car owner to accept payment from passengers he should be asking himself this


question. Doubtless some motor­


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ists have been giving lifts for many years and accept­ ing payments, not realising that this could have broken the conditions of their insurance because they could have been said to have been plying for hire and reward. The Department of


Transport has long wanted to encourage car sharing. It makes sense in rural areas where transport is limited. In urban commut­ ing areas a car carrying only one occupant is f r o w n e d u p o n by officialdom.


HALVE


law on what is called “social car schemes” is that they “must not involve an element of profit.” How­ ever, any payment made can go further than in the


But the crux of the new


allowed to receive a pay­ ment for the mileage covered which would help to cover the cost of the petrol consumed over such travel as well as a share of the general maintenance expenses that might be related to the mileage covered.


previous stage of relaxa­ tion which really only covered petrol costs. Now the car owner is


TRAVEL


ban it should be noted that if a single passenger is reg­ ularly charged a certain sum, the addition of an extra passenger should nearly halve that sum. What the car owner may


Because of the profit


cle he owns. Fuel costs of a small car might be between 2-3p a


mile. For a larger one it could be about Sp. Exclud­ ing depreciation, running costs will add about the e q u iv a le n t of th e se


figure for a car up to lf>00cc, including standing charges as well as running costs, of about 13p a mile. It would be non-profit making if the car owner charged a single passenger in a small car about 4-5p a mile. And that would still be cheaper than a bus or rail fare.


figures. The AA gives a broad


charge must obviously vary according to the vehi­


sengers the car owner is not allowed to advertise “publicity.” But he may advertise the travel facil­ ity he offers in a semi­ public manner, such as in a house magazine or on the notice board of a factory or office.


In attracting such pas­


motorists driving less than the average of 7,000 miles a year may benefit if they use a small car. The British motor indus-


dealer and distributor


councils. The de c is ion to


combine th e two bodies was taken at the AGM of the BL Cars Distributor and Dealer Association councils in December 1978, and Ron Car- butt, chief executive of the Rocar Group of Huddersfield, was elected chairman of the new council. He commented:


Triumph franchise holders, and make a more co-ordinated contribution to the success of our only major British-owned motor companies.


MUTUAL


“We can now speak with one voice for all Austin Morris and J a g u a r R o v e r


tide is turning and that all those who make and sell Austin Morris and Jaguar Rover Triumph cars can look forward into 1979 with much more confidence than was thought possible a year ago. The home


“I believe that the


buoyant, and we are going to get our share


market is tough but


of it.” Echoing the theme


of a new and growing confidence Michael Stringer, last year’s c h a i rma n of the former Distributor Council and manag­ in g d i r e c t o r of Wadham Stringer, said: “Many dealers were apprehensive about the radical re­ organisation of the car companies prop­ osed at the end of 1977.


attitude of the new m a n a g em e n t on


“ But the open


strategy and policy has developed an improved mutual understanding and trust between the net­ work and the com­ pany. We understand each other’s problems better, and thus are solving those prob­ lems more quickly. “During 1978 dis­


tributor and dealer representatives and BL Cars management met on a virtually day-to-day basis, to


discuss all aspects of the business from future .products to after-sales service.


CONFIDENT


improvement in pro­ duct quality, supply and service, achieved


“The progressive


so far has boosted our confidence, and I should like to pay tri­ bute to members of BL manageme nt , both new and old, who have worked with us and for us.”


John Hirsch, direc­ tor of marketing and


Rear fog lampi


ALL new cars will have to have them a f te r next October. Many have them already. What is it? The answer is rear fog


lamps. One can be used but it is usual to fit a pair. They must not be less than 100mm from the stop lamps and must not be wired into the brake lights. With their extra range


they provide a clear warn­ ing to a following driver in fog and remove a lot of the risk of a rear-end shunt. These lamps are stocked


by most garages and include such wellknown names as Lucas and


Wipac. Another useful item to


This can clear the blind


spot usually left by the interior mirror and can be obtained in several forms.


modernise many cars is a rear view door mirror.


able from outside. Those manually adjustable from inside the car _cost more while the electrical adjust­ ment of them is naturally the most expensive.


The cheapest are adjust­


product strategy for t h e B L C a r s “umbrella” company, sums up: “We want to thank our dealers for helping us to give our customers an even better deal. 1978 has seen a great deal of change for the better. Our dealers and dis­ tributors are solidly behind us, and while we have no illusions about the task ahead, we are confident that we are better pre- pared than ever to achieve success in 1979 and beyond.”


THE with til thinkinl the D( majorifl producl the exjj be coni


gers and pass throI year, thil ports shot.] ten. Sort situated ,


this 12(1 gives a! I tion that| needed, ning sue I when or! Seven


At a


try certainly will not benefit if it has to concen­ trate on making such cars and faces a dwindling home market for its bigger cars which up to now have sold well abroad.


Saturation point?


HAVE we almost reached the point of vehicle satura­ tion so that all the gloomy forecasts of permanent congestion will be proved wrong? Recent figures of the growth of vehicles here and elsewhere suggest this is a distinct possibility. Among 30 countries, Bri­ tain is at the bottom of the table of vehicular growth over the past four years with a mere 6 per cent and such prosperous countries as Denmark and Sweden have similar figures of S-12 per cent.


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Theres never been a better time to buy a new car from us! 1 Evenings by appointment. EXPORT AND DISABLED ENQUIRIES WELCOMED See them now at CHRYSLER


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