V


- - ±2:


« *Vy *•*«»><•**» v* *^tfV***X^j '■ IT REALLY IS A


gression, one almost needs a family tree.


business in- Clitheroe for some time.


longer known. Hie earliest records 'relate to 1771, when the Hargreaves family are known. - to -have‘ been m


Just-who- came, first is no


THE T, iM "family busi- n'e'ss.’'. is. often used,.,in the 20 th century,-merely to - Indicate ., a freedom from, the control - of - “ big1 business.”. But in the case of C. R. Hargreaves ahd. Son. Ltd . the ■ .word family means precisely what, it says. The art of supplying provisions, food in, almost all its aspects, has been handed down in this family for several generations. In fact, to trace the pro­


; spinning mill and a handlul ; of colonial rebels had tipped .a load of tea into' Boston


. harbour,'- causing: ripples, which. led to the War of 1 Independence; ■: ,


Son” was added, in, 1929. And now 'his-'sons,; Peter (managing, director) and Edward (a director) main­ tain the family tradition.,


; These were just three of the stirring ■ events. which were to have ran impact on the Hargreaves family, who. were' to import food from the four, corners of, the


- r


■ world for a town .dependent, on the cotton then grown mainly, in America’s “ Deep South.”


TRADITION


year earlier Richard Ark- wuguij Had uuuk' 1110 fiiob


was the vcar after Cook dis­ covered New South Wales: A


• THE “ GOVERNOR ”< That, you may remember,


■


■ (1823 to 1886) followed on. Certainly by 1888 the


. trading are, now hazy. There was a Christopher Har­ greaves iborn in 1.755) whose family were in the business before 1771, and John (born 1780) whose, son, William


The: details • of - those early days of this-Clitheroe firm’s


his son, Mr Robert Alan Hargreaves (who began work in • 1921) was included in the title, when “ and


present shop, established at 48 Parson Lane, was taken over by Mr Charles Robert Hargreaves, still affection­ ately known in the family as'"the Governor.” He gave the firm the title of “ C. R. Hargreaves;” That was continued until


EXCELLENT


- her husband, Alan, until Peter and Edward were old enough to take over. And another of her sons,


of the firm- have been guided by Mrs Mary Har­ greaves, mother of the pre­ sent generation, who bridged the gap due to the illness ot


. In addition, the fortunes


Eric, gave five years’ service before leaving for university and a career as a veterinary surgeon in Buckingham­ shire, and her daughter, now Mrs Dorothy Pinder, began as a working member of the firm in 1950. Among an excellent staff,


Accrington, where (until his temporary retirement) he had his own business, before he found “ helping at Har­ greaves ’’ filled in a few hours to break the mono­ tony.


for , the past five years the firm has had, the part-time help of Mr Fred Vcevers. He was well known in


years after his passing, one finds that - the example set by “ the Governor ” lives on.


But, even in 1971, and , ■ ' - v.»* 1 ■ *;


m


(BROWN AND POLSON CATERING) s,„


Suppliers of


a m im d THE Hargreaves store in “


recalls the great moment when " the Governor ” made him a partner. “ I was thrilled to bits and thought I was the cat’s whiskers,”, he laughs. “Then 'the Gover­ nor’ told me to sweep the flags, dust the woodwork' and polish the door-sneck —


Mr Alan, now severely handicapped by arthritis,


was different in. that age of the horse and cart and the cabriolet. The tempo of life may have been slower, the hams hung from the ceiling instead of resting in refri­ gerated display cases as today — and just about


There.was so much that . the Governor’s ”


that brought me. down to earth."


days.


young son, .just starting ,liis career,: is still' a sound maxim today—.‘ If you give overweight ■ you. rob me, if you give underweight you rob the customer- — so be precise.”


everything . had. to be weighed by hand. But the advice which " the . gave . to his


Governor" Catering for new attitudes in food t®


THERE’S one big differ­ ence in people’s attitude to health foods since Har­ greaves’ ' early days, in 1771,.-and ■ today. Then they just ate the natural foods without ■ a second thought. Now they eat. natural foods, and talk a great deal about their health giving qualities.


health crank to prefer vvholc- niei.l bread to . some .if the modern, . products. While synthetic processed foods may have a convenience value, there is a growing appreciation of the value of vitamins.


You don’t have to be a HEALTH foods in abundance.


foods in most people’s book -is- honey. - And !if-you think that’s a matter of simple choice look at die 40 varieties of Hargreaves’ shelves—the golden essence from bees who worked in


One of the first natural


.and many.. other . sugarless foods which,(idu .variety to what, could otherwise be a much restricted diet. The choice is widened too


food shop which Hargreaves' opened three years ago,' a worthwhile addition to their service; there are foods for diabetics, including canned fruits without sugar, jams


summer will soon be on' our tables.'' " ; ” • ' But in the special-health


Australia, Greece; Spain-and California: ’to name but a few). - And the honeycombs which ' .British'' bees have been' ' 'filling - during - ■


the


SWISS SOUPS


rsVi


congratulate C. R. Hargreaves 4 & Sons Limited on 200 years trading V and wish them every success for the next > " 200 vears


3}. 4 7


for.. vegetarians, for ■ whom canned goods, nut meats and all kinds of vitamin foods are now--available, which also appeal to weight- watchers.-


For those ready for con­ version to more sensible health food logic, Har­ greaves’ store is an ideal place to “see the light.”


■■ ■■ ‘ va*/. . A; ............ Schweppes


congratulate C. R. Hargreaves on their 200th Anniversary and wish them all the best for the future.


ELSEY & CO THE OLD BREWERY


GOOSE GREEN, WIGAN Send congratulations to.


C. R. HARGREAVES on their 200th Anniversary


k Jimmy Ycmg’s eep fit programme. Jimmy Young lias a health programme you may not have


heard about. Three times a day he takes a tcaspoonful of Bio-Strath. Jim


says :“What really convinced me about Bio-S tratli was my trip around their Swiss laboratory. Pure yeast, herbs, malt, natural honey and orange juice, all mixed in the most beautiful conditions you ever saw in your natural life. It’s KTTB-SJ for me—KEEP TAKING- THE BIO-STRATH, JIM.”


Wlat Bio-Stratli Elixir can do for you As a general tonic, Bio-Strath will help pick you up after


illness. And for out-of-sorts people Bio-Strath can help get you lit, and keep you that way.


Congratulations to C. R. HARGREAVES


& SONS LTD from


MURGATROYD HOLT (MY-SOO) LTD Tea arid Coffee Merchants SUPPLIERS OF


COFFEE BEANS from all parts of the world


Now it’s your cliaucc. Nip into your local stockist. Spend £1.37-1. It could he the fittest thing


you’ve ever done—for less than 5p a day. Send for free 10 day diet sheet to: Dept BE , 13io-StratIi (UK) Stralcnport House, Bcntinck Mews, London AVI.


Bv Appointment to llcr Majesty The Queen


BIO-STRATH ESixfe„'S“”


Congratulations from


COUNTRY Plantin Brothers Ltd


Suppliers of "Cornwell" Choice Continental Vegetables


wish to congratulate


C. R. Hargreaves & Sons on their 200th anniversary


One of Europe’s largest Mushroom Growers.


KITCHEN FOOD Limited


Fruit Canncrs W A. BAXTER anti SONS LTD


Baxters


F i r s t c h o i c e ! People who put quality first choose Baxters canned foods like Royal


Came Soup, Whole -Pheasant-in Burgundy Wine Jelly Vintage Marmalade matured in whisky casks, Scottish Raspberries in Syrup. You’ll find Baxters foods p in the best British shops— and in over 80 countries overseas. If you can’t write to us!,


Baxters can nothing


but the finest foods W. A. BAXTER & SONS LTD—FOCHABERS SCOTLAND IbnIOnu W


EiKBfflWHga OSPREY Ki BERISFORD’S Rc-discorer the -TASTE; o fT e*


SALMON The popular choice of housewives


Fragrant, full flavoar. ' low tannin. Foil wrapped in Ceylon Up ntr/Typ half-from all


PURE OETLON .-


Luaka Tea Co Ltd. Station Approach. Wokingham* Berks.* .


C. R. HARGREAVES .. . . . . 1 K G J A T - .... - -


Quality Grocers including Congratulations to


C. R. H A R G R E A V E S , on their 200th Anniversary


-tel


FULL RANGE OF BIRD’S EYE


products in stock at


C. R. HARGREAVES NTINENTAL ICECREAMS-:


CAPILLARY FRAGILITY: Hardening Arteries fV Varicose Veins Chilblains


• RUTIN in its pure form gives sure and gentle relief.


RUTIVITE TABLETS One month’s supply 53p -


from all good Health Stores including


C. R. HARGREAVES


As supplied by— RUTIN PRODUCTS LTD


Station Approach, Woking­ ham, Berks, RGl I 2AP. Literature.gladly sent on.. , request -. - .’ .


C.R. HARGREAVES & Sons Ltd.


200 Years 1771-1971


beyond the bounds of possibility that some customers of today could be direct descendants of those who .first shopped at HARGREAVES in 1771. This is a record of which we are proud, and justly so.


That is our record. A record of service to a long line of customers. It is not


by the provision of the highest quality mechandisc and the practice of the most efficient and courteous methods of service. Now it is our objective to maintain and if possible improve on that already high standard. Dare toe say for another 100 years?


Objective or Aim Through the years it has been our policy that progress was to be engendered


Purveyors of fine foods for 200 years


ALLIED MILLS LTD T. HULBERT & SON


Kingpin Flour Mills


Worsley Street, Manchester' !? "" are proud to be associated with


C. R. Hargreaves in their 200th year in the grocery and provision business


-A X. 4


& I -•


S . ’


BUITOM4


REAL RAVIOLI ( a n d o t h e r p a s t a p r o d u c t s )


* * * . .


congratulate, C.. R. Hargreaves and Son Ltd., on their Double Century in business. Here's to the next 200


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