Drinks News


(on the wine list) could have been as much as £6 to £7 per bottle more for the same wine.


“Although we have faced increased costs across the business, we really want to avoid passing those on to our customers, as we’re well aware that they are only just reopening for business and also facing a rise in costs themselves. We have a loyal customer base and we have to find a solution that works for everyone.


“We have had a good relationship with New Zealand for a long time and none of my contacts there could find wine available in bulk, which wasn’t astronomically priced. Some of the bigger wine companies paid in advance for grapes when they were just budding, because they knew their own estate production was going to be too low to supply their own brands. Those branded wines that are bottled in New Zealand are going to shoot up in price, around 25% higher than previous vintages. Plus shipping and processing costs have risen by around 7% this year because of the pandemic, so the price to the on trade consumer


“My first thought was to go to South Africa as I thought it was best placed to replicate the style we were after. We’re not replacing our Marlborough Sauvignon Blancs, because they will always be a consumer favourite, but we needed to find something to help our customers satisfy their own customers. We’re excited to launch our first South African Sauvignon Blanc next month in our new Moloko Bay label.


“South Africa has had a really tough time over the last year or so, with domestic alcohol bans and even exports being stopped at one point, so it was important to support the country.”


www.lanchesterwines.co.uk


www.venue-insight.com


October 2021


21


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