ENTERTAINMENT THROUGH THE GARDEN GAT E
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THROUGH THE GARDEN GATE HORTICULTURAL TRADE ASSOCIATION
As we welcome a new year, our television horticulturist, Camilla Bassett-Smith, introduces us to an organisation at the heart of the plant world.
Considering that 98% of our oxygen comes from plants, the horticultural industry is basically vital to our life on earth. With billions of pounds spent on garden retail products every year (£9 billion in 2023), it is comforting to know that there is a powerhouse of plant-lovers at the core of this industry.
May I introduce you to the Horticultural Trade Association, or seeing as we’ve just celebrated the season of festive friendships and familiarity, you may call them the HTA!
Founded in 1899, it is the leading trade association representing and supporting businesses in the UK garden industry. With a membership comprising retailers, wholesalers, growers, manufacturers, and landscapers, the HTA actively advocates for the sector, fostering growth, sustainability, and innovation.
I was lucky enough to visit their Oxfordshire premises in Didcot last October, to find out more about their work which involves a vast membership across the country, including around 70 members in our Gloucestershire and Herefordshire region. From Webbs in Cheltenham to Newent Garden Centre and Herefordshire’s Allensmore Nurseries – our county is all signed up and partnering together for the sake of plants!
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2024 marked the HTA’s 125th birthday and despite a challenging year, with increased costs and financial uncertainty, the horticultural industry remains strong, with HTA Chief Executive Fran Barnes commenting that “Despite the headwinds, I am always impressed that horticulture has optimism and the ability to weather many storms, literally and metaphorically. It’s an industry that unites creativity, sustainability, and a deep sense of responsibility toward building a greener, more inclusive future”.
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