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Finance transformation


Ahead of the digital curve


There is a revolutionary shift happening across businesses large and small: a digital one. While the journey of each company is unique, the principles are fundamentally the same, with fi rms digitising and automating to keep pace with the competition. Andy Tunnicliffe speaks with Experian’s CFO Lloyd Pitchford and Michael Casamento, CFO at Amcor, to fi nd out what journey they have been on and how digitisation is changing their companies, as well as their own roles.


“I


n today’s era of volatility, there is no other way but to re-invent. The only sustainable advantage you can have over others is


agility.” It is a sobering – if inspiring – statement from the founder of Amazon, Jeff Bezos, and one that businesses the world over are increasingly being forced to heed.


In 2020 – as the pandemic was at its peak – Statista found that global business spending on digital transformation topped $1.3tn. Of course, that figure was likely artificially inflated by the crisis, but spending had already been rising and, today, is continuing to grow apace. According to


work by Gartner, in fact, a full 63% of organisations report increased funding for digital transformation. Nor are these revolutions limited to industry spending. On the contrary, the very term ‘digital transformation’ is becoming increasingly commonplace across businesses everywhere. Once muttered furtively at the conclusion of boardroom meetings, it now enjoys pride of place in c-suites everywhere. It ultimately comes back to what Bezos stressed: being agile and able to respond in real time is key to any business worth its salt. “Digitisation is an unstoppable global force and we see it all around us in our daily lives,” says Lloyd


Finance Director Europe / www.ns-businesshub.com


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Ribkhan/Shutterstock.com


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