CEO DIARIES


The lifting industry is as old as time, so the fact businesses are still finding ways to innovate to provide better safety and efficiency is testimony to the grit and determination of the people that work in it. The other thing I like is the diversity of applications that Reid is involved with and some of the challenges that get thrown at us, which require customisation and engineering know- how. We have recently worked with Rolls Royce Aerospace to design custom gantries for lifting aircraft engines and last year, working with one of our hire partners, Reid gantries were used to erect the skeleton of the world’s largest dinosaur at the Natural History Museum. We have also become a key supplier to a number of electric vehicle companies to support safe lifting of large battery units and more recently data centres in support of personnel safety and access challenges. There is never a dull day at Reid and that is driven by customer need for safe lifting solutions for such a diverse range of challenges.


Why should people want to join and work in this industry? The lifting industry plays a crucial role in various sectors such as construction, manufacturing, shipping, and logistics. People should consider joining and working in this industry for several compelling reasons. For the reasons mentioned in the previous question, working in the lifting industry often involves working in diverse and dynamic environments, which can be very appealing


The Porta Gantry has a variety of A-frame height configurations and beam lengths.


The Porta Davit Quantum can be operated by a single operator and can lift 600kg. 42 | August 2025 | www.hoistmagazine.com


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