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TRIC is back – bigger and better than ever!’
TRIC chair, Daniel Todaro, reflects on the challenges of making the charity more relevant for today’s industry, and looks ahead to this year’s Christmas Lunch on December 5 in London.
It’s been an emotional two years as TRIC (Television and Radio Industries Club) chair and as I complete the final three months of the role, I’ve got to admit, turning this oil tanker of an organisation steered by the old guard has been a welcome challenge. Expanding the work of previous chairs, Richard Lindsay-
Davies and Jane Ostler, the rebranding of TRIC as a progressive, all-inclusive and representative organisations was my goal and, despite bruising a few egos, we did it. TRIC is back – bigger and better than ever, as a conversation piece and not that of a bygone era. Its ability to engage as a marketing tool is demonstrated by the 5.8 million social media engagements and our photography of the stars stood in-front of TRIC’s famous press boards are continuously used across many media titles, accompanying breaking news stories and celebrity pages.
maker, as well as the manufacturers who support TV, streaming and radio, is the TRIC goal. In my time as TRIC chair, we’ve raised over tens of thousands
of pounds for good causes – the largest amount ever raised in TRIC history. TRIC is there for those who work in and support broadcast media and must be headed up by someone who continues to be active within our glorious industry for it to remain relevant. The 55th TRIC Awards are around the corner (Tuesday June 25, 2024) and my desire is that TRIC remains relevant through strong, active leadership that reflects the industry today, not that of 30 years ago.
Strong I leave knowing TRIC is in a good place, with a strong management team lead by Alexia Sciplino, who has a clear goal and plenty of determination. Join us at The Londoner Hotel on December 5 as a guest or sponsor for what will be my last TRIC event and celebrate together over a lavish Christmas lunch. You’ll have the chance to rub shoulders with the stars and be
entertained by singer, Louise Redknapp, who will help us celebrate 50 years of commercial radio. Enhance your marketing messages through sponsorship or buy a table and be there to support the amazing work TRIC does to raise money for good causes on your behalf. TRIC belongs to everyone in broadcast media, including the
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Proud Today, TRIC can stand proud, with its logo emblazoned across multiple programmes such as Good Morning Britain, as well as channels like Talk TV. Cristiano Ronaldo even gave TRIC the seal of approval personally for his TRIC-award winning Piers Morgan interview. With over 16 million votes cast in 2023, the 54th TRIC Awards
were the biggest ever, and our pink carpet captivated celebrities and guests alike. In fact, a record breaking 1,200 guests showed up – it was our
largest attended TRIC yet and was supported by our fabulous headline sponsor Euronics, as well as innovative red carpet sponsor, Hisense. Raising money on behalf of everyone who works within the broadcast media industry, from every broadcaster to programme
The rebranding of TRIC as a progressive, all-inclusive and representative organisation was my goal and, despite bruising a few egos, we did it
Daniel Todaro, TRIC chair
retailers who enable us to watch, listen and engage. Without you, it could never happen. Be a part of it – the
Television and Radio Industries Club is your club too. Talk to
Alexia@tric.org.uk to create your sponsorship package or book your seat. This year’s TRIC Christmas Lunch takes place on Tuesday December 5, at The Londoner, in central London – 12pm to 4pm. For more information, visit
www.tric.org.uk.
TRIC Christmas Lunch 13
TRIC Christmas Lunch
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