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BUSINESS CLINIC


I’m convinced it will be different to the 1930’s because what we have also seen, through the enablement of world-wide collaboration on beating this pandemic, is a global army in PPE, white lab coats, scrubs, driving delivery vans, working on check-outs and volunteering in the community, armed only with pro- tective equipment, clinical expertise, data, flexible production techniques and an over-arching attitude of altruism. This global army does not care about borders, colour, politics or scoring points. They just want to do their best.


a comprehensive free COVID-19 resource for all employers to access on our website HERE.


As I work in manufacturing, many of my clients have had to keep oper- ating throughout. Many converted their production lines to produce PPE, sanitiser and ventilators. Many others, sadly, are on the journey of ‘right-sizing’ their resources for a very slow climb out of this crisis and jobs will undoubtedly be lost.


I know we will get through this but we all have our part to play. What worries me is that prior to the pandemic we were seeing a global rise in the popularity of nationalist parties with a general political shift to the right.


Considering the above, we’ve been here before.


It’s generally thought that the Great Depression was ended by the combination of World War II which brought mass employment and Roosevelt’s New Deal, bring- ing employment, public spending as a key economic driver, better pay and welfare support which re-ignited the US economy. Histo- ry can teach us a lot.


This time it will hopefully be some- what different because we already


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had very quickly, as we headed into lockdown, unprecedented Govern- ment-backed measures to provide the financial support to counter the devastating effects of putting us all on ‘pause’ across the globe.


I do therefore get frustrated with the criticism of how politicians have dealt with the crisis. Could we have done any better? We will have plenty of time to do the autopsy later but for now, let’s just focus our energy on coming out the other side with our lives, sanity and economy intact.


I’ve spent over two decades in HR and I am one of those who advo- cates a serious look at how we attri- bute value to the work people do. I believe we need to take a long and serious look at how we reward those in these front-line jobs.


We don’t need another World War to lift us out of the post-pandemic recession. What will get us back to where we want to be is what many of us want: a future in which we recognise the value of the toughest jobs in our society, spend more for better pay and conditions, job-cre- ation and a decent standard of living for everyone to enjoy this planet

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