PRODUCTION ISSUES Other producers have seen limited issues although the EU has had another difficult season with the weather impacting on the beet. Everything was looking great at the beginning of the season. The seed went in without delay. However, very dry and hot weather soon started to hit soil moisture levels and even the long tap rooted beet struggled. Additionally, the total planted area dropped as more profitable crops were substituted which in hindsight may have been a mistake as spring sown grain crops suffered even more in the drought. The combination of both meant production is likely to drop by 8% to 15.5 million tonnes.


Demand is always harder to determine. Most see consumption improving but not at the rate seen before the pandemic. There are still pockets of concern. China still adheres to a fairly draconian Covid policy which could dent their need for imports. Another slightly forgotten aspect of consumption is the lowering of sugar content in many processed products due to health concerns. Once a topic for serious debate it was washed away by the pandemic but still might have an impact especially if demand is hit in areas where sugar and health are not so closely linked.


THE TOTAL PLANTED AREA DROPPED AS MORE PROFITABLE CROPS WERE SUBSTITUTED WHICH IN HINDSIGHT MAY HAVE BEEN A MISTAKE AS SPRING SOWN GRAIN CROPS SUFFERED EVEN MORE IN THE DROUGHT. THE COMBINATION OF BOTH MEANT PRODUCTION IS LIKELY TO DROP BY 8% TO 15.5 MILLION TONNES.


10 | ADMISI - The Ghost In The Machine | Q3 Edition 2022


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