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NEWS Bury FC goes cashless with Tappit B


ury Football Club will be the first in the UK to go entirely cashless at its home stadium. The move is being done in partnership with payments firm tappit.


Tappit – also the club’s away shirt sponsor – is a provider of cashless experiences at sports events, festivals and other entertainment venues. Under the new system, fans of Bury can tap their prepaid Bury-branded card against a POS terminal when purchasing refreshments


Fans can sign up for the card for free at the club’s social club as well as at the main reception.


“ T


FC commercial director, Matt Caren. “Tappit is now much more than a shirt sponsor – it is a partner providing us with expertise to improve the matchday experience for our supporters. The new system will play a key role in helping us find out more about the behaviours of our supporters and learn how best we can communicate with fans moving forward.”


This change, reckons tappit, will “significantly cut” queuing times at concession stands, “freeing fans to enjoy their visit to the stadium”. The cards will be able to be used at four of the club’s concession stands


Bury FC will also be able to use data gleaned from the payments to better serve its fans. Funds can be loaded on to a tappit device via a debit or credit card transaction, as well as in cash: “We’re hugely excited to bring new technology to the club to offer our fans the chance to go cashless at Gigg Lane,” said Bury


The club was delighted when we first discussed taking the stadium cashless


Tappit CEO, Rob Groombridge, added: “When we first spoke to Bury about becoming a sponsor, we discussed taking the stadium cashless and were delighted to find the club keen to embrace the new technology.”


This is the first step in Bury’s journey to becoming the UK’s first cashless stadium, leading the way


in payment innovation within football. We look forward to giving Bury fans a great cashless experience for many years to come.”


It’s worth noting that similar schemes have taken place at other clubs across Europe.


Borussia Dortmund in Germany uses a PayPal-integrated card called the StadionDeckel. Away fans still have to use conventional methods of payment at the club’s Signul Iduna Park.


European Banking Authority closes PSD2 consultation period


he European Banking Authority (EBA) has closed its consultation period on fraud reporting responsibilities.The project is being led by Allan Polack, CEO of PFA, Europe’s


fifth-largest pension company. Denmark has total pension assets of around £500 billion.


Increased anti-fraud mechanisms under PSD2 mean that banks and payment providers will need to ensure that high-level fraud reporting is undertaken after the January deadline for compliance is in place.


At present, data on payment fraud is unreliable and incomplete across the EU – the new rules will mean that firms will be judged on their ability to control payment fraud.


Poor performers will be required to implement stronger customer verification measures, thus raising the possibility that compliance becomes highly important for the customer-facing part of the


business. Firms within the payments sector will be required to be compliant by the 13 January 2018, under the new EU-driven law. The regulation, which will apply to approximately 95% of card payments made in Europe, is envisaged to improve the security of transactions as well as saving consumers an estimated €700 million per year in surcharge-related costs.


Nigel Edwards, SVP Insurance & Head of UK at EXL Service said: “The new Open Banking regulations offer many benefits to consumers – better choice and lower costs are just some of things we can expect to see as the rules come into force.


The sector is ripe for overhaul and we can expect new markets and new market entrants to appear offering more agile, customer-oriented payments services. “Seen as a programme of compliance-driven digital transformation, PSD2 can serve as an opportunity to regain a competitive edge. New fraud reporting standards may require more customer verification measures.


www.ibsintelligence.com | © IBS Intelligence 2017


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