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Certified Strategic Account Manager CSAM: A learning curriculum to enable strategic account


THE CERTIFICATION JOURNEY


SAMA’s Certified Strategic Account Manager (CSAM) program guides participants through a


comprehensive certification journey that


assesses competencies, develops skills, enables coaching and ensures adoption of improved behaviors. SAMA provides a technology tool that was designed to track the inputs of the journey and enables a standardized coaching and assessment process.


For more information, email certification@strategicaccounts.org.


managers and their leaders


SAMA Competency Assessment & SAM Playbook: Foundational Skills for Driving Superior Customer Results


“ Core Four” workshops


Solutions partner Preferred supplier Vendor


Coaching & assessment of mastery of steps 1-4 of SAM process


SAM electives & ongoing account business case project


SAMA assessment & current account business case for SAM certification


SAMA engages with the industry’s top providers of training and uses technology designed specifically for the role of the SAM and the entire SAM process.


Strategic Account Management Association Tel: +1-312-251-3131


• www.strategicaccounts.org


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