NEW YEAR IN THE CAPITAL DISTRIBUTED WITH


16TH JANUARY 2025


Health, Fitness & Beauty 5


For readers, ZOE has an exclusive discount


to share: Use offer code TRYZOE2025 for 10% off your ZOE test kit*


Your gut has the answers


Want better health in 2025? Te science says start with your gut is


Te start of every new year is noisy with health advice that’s often full of hot air. ZOE, the science and nutri- tion company, is the solution you can trust. ZOE, who runs the world’s largest personalised nutrition study and has one of the largest micro- biome databases on the planet — can provide personalised insights and advice you can’t get anywhere else. Teir randomised controlled


trial proves that ZOE Membership works more effectively than gener- alised dietary advice. So, what are you waiting for? It’s time to listen to your gut.


Change the way you eat, feel, and live with ZOE


Healthy weight: Don’t count calories. Count healthier days. ZOE Membership can help you maintain a healthy weight by adding to your plate — not restricting what you eat. Teir randomised controlled trial


shows that following ZOE’s dietary advice can reduce waist size and support sustainable weight loss.


Gut health: Healthy


a gut feeling. ZOE’s


personalised nutrition programme can increase the good bacteria in your gut, which are linked to better health. As a ZOE member, you’ll get a personalised gut microbiome score that you can track as you improve your diet.


More energy: No more afternoon slump. You can get your energy back by making smarter food choices for your body. In their randomised controlled trial, ZOE participants were likely to report more energy.


4X more


Improved sleep: Having a good night’s sleep is impor- tant for health. What we choose to eat directly impacts sleep quality. ZOE can help: Participants in their clinical trial were 4X more likely to report better sleep.


Better mood: What you eat can change how you feel. Your gut impacts your overall health, from digestion to immunity


and mood — so making smarter food choices matters. Participants in ZOE’s clinical trial were 2X more likely to report better mood.


Personalised nutrition programme, proven to work 2025 can be the year you stop guessing and start making mean- ingful wellness progress. If you eat the right food for you, you can feel healthier in weeks and be on track for more healthy years. ZOE’s at-home testing kit starts


at £299, with monthly membership at £9.99 — an investment in lasting health improvements. You’ll be able to test your blood sugar, blood fat, and gut microbiome, to help you understand your body’s responses to food, and the good and bad microbes in your gut. After 4 months, you can retest your gut health to check your progress. Your ZOE app provides daily insights and personalised food scores to help you improve your diet. Are you ready to listen to your gut?


Discover how ZOE’s personalised programme can help you feel your best — inside and out.


*Offer expires 31 March 2025. Code only valid for first time purchases of the ZOE test kit. Terms, conditions and eligibility criteria apply. UK only.


zoe.com, E: hello@joinzoe.com


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