10 Technology, Software & Marketing


17TH SEPTEMBER 2026


THE LONDON BUSINESS GUIDE AN ADVERTISEMENT FEATURE DISTRIBUTED WITH


The brand experience your guests design


As event personalisation goes mainstream, one gifting studio is putting the guest in the maker’s seat


Helping doctors get the training they need


Built by clinicians that train learners, Bleep64 allows clinicians to practice with AI patients before they interact with real ones


Taiyyib Arshad is a medical student at King’s College London. His most valuable learning comes from making mistakes with simulated patients, before dealing with real ones. Yet in 2025, he only had four


simulation sessions, because simulation still uses actors and plastic dummies. More outrageous is that a single dummy costs an institution more than £80,000. Talvin Ramnah, previously


head of special projects at RevisionDojo (YC24), built him AI patients instead: diverse, realistic and available at 24/7 for a fraction of the cost.


Together, they founded Bleep64.


Clinical lead Dr Shreehari Suresh and founding engineer Lyubomir Ivanov subsequently joined the team. Nine months later, 12,000 virtual consultations have been completed by users at every UK medical school and more internationally. Te WHO warns of a global clinician


shortage. Nearly 100 new medical schools open every year to address this, yet training can’t scale with them. Bleep64 intends to change that.


Try speaking to a virtual patient by scanning the QR code. bleep64.com


E: contact@embosseur.com embosseur.com


Branded gifts are easy to hand over, and just as easy to forget. Te magic, argues Embosseur founder Ivana Bivolarova, happens when a guest is collaborating with the brand on the object, not just passively receiving it. Rather than presenting them with a


throwaway object, Embosseur brings engraving, foiling and other forms of live personalisation into the event itself. Guests choose a name, phrase or detail and watch it being applied in real time. What starts as a piece of ordinary merchandise becomes something they craft themselves. Having worked with brands


including Bloomberg, Netflix and Net- A-Porter, Bivolarova has seen how the process becomes as important as the product. “In a world of increasing automation, it’s enticing to watch something physically take shape, and have a hand in its creation. Te piece leaves the event with the person who helped make it.”


Upcoming event?


Readers can claim 10% off first booking and free sampling for trade shows, launches, corporate events and more. Quote GIFT26 when contacting. Valid until 30 November 2026


Google used to be the whole game. Rank on page one and buyers found you. Miss it and you were invisible. That version of search now describes one channel out of many


Watch how someone researches a purchase this year. Some ask ChatGPT which suppliers to shortlist. Or they might search YouTube for a walkthrough before booking a demo. Tey may read an AI summary instead of clicking through to anyone’s website, then come across a brand in a LinkedIn thread three days later. Google still plays a part in all of that, but it no longer owns the journey. Search


keeps getting more


conversational and more scattered. A brand’s customers don’t care whether the answer arrives from Google, ChatGPT, YouTube or a platform that launches next spring. Tey want the right answer at the moment they need it. Te businesses that come out


ahead will stop asking where they rank and start asking where their customers are looking, and whether


IMAGE DESCRIPTION/CREDIT


Your customers aren’t just searching in Google anymore


Award-winning Brainz Digital helps businesses gain visibility across Google and the AI platforms people now ask first. Use the team’s ‘BrainZ’ and schedule some time to chat to them about your own business visibility. Download the GEO Playbook to see how search is shifting and what it takes to stay visible across Google and the AI assistants your customers are using. brainz.digital Scan the QR code to download the GEO Playbook.


they show up there. Brainz Digital helps clients answer that question, then turn the answer into revenue. Search now happens everywhere


your buyers are browsing, and the brands that plan for that will own the next few years. Te team at Brainz Digital call


this mSEO, or multi-search engine optimisation, and it rewrites what visibility means for your business. Ranking first for your best keyword counts for less when an AI assistant hands your prospect three competitors and never says your name. Brainz Digital built its own AI tools


around that gap. It shows clients where buyers meet their brand across generative platforms, and where they get left out of the answer entirely. Set that against the SEO and content work Brainz Digital has already run for those clients and the whole picture comes into view at once. Your business needs to be visible


across Google, Gemini, ChatGPT, Bing, Claude, Google Maps, YouTube and so many more. If your business isn’t there yet on these platforms, your competitors are probably winning.


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20