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CONTENTS JULY/AUGUST 2020


COVER STORY 25 | The Selling Power 2020 50 Best Companies to Sell For


BY SELLING POWER EDITORS


FEATURE STORY 34 | Use Your Inner Force to Motivate Yourself and Others


BY GERHARD GSCHWANDTNER SKILLS


7 | The Word “NO” Can Start a Sale BY SEAN PERSHA


10 | How to Uncover the Real Buyer BY SELLING POWER EDITORS


HIRING 22 | Don’t Waste Millions of Dollars


on Bad Sales Hires BY MIKE KUNKLE


TECHNOLOGY 28 | How to Use Analytics to Ramp


Up Your Sales BY MANISH GODHA


32 | How AI Delivers Visibility and


Better Forecasting BY ADAM HONIG


INSIDE SALES 38 | How to Train for Measurable


MANAGEMENT


12 | Four Tips for RFP Success BY ZAK HEMRAJ


VIRTUAL SALES 16 | Eight Tactics to Do Virtual Sales


Communication the Right Way BY HENRY CANADAY


SALES AND MARKETING ALIGNMENT 18 | How to Align Sales and


Marketing Processes BY ADAM LITTLE


Inside Sales Results BY SELLING POWER EDITORS


DEPARTMENTS 5 | Selling Tips


14 | Blog Roundup 41 | Thoughts to Sell By


SELLING TIPS


5, 8, 13, 23, 33, 39 VIDEOS


5, 8, 11, 13, 19, 39 SELLING POWER JULY/AUGUST 2020 | 3 © 2020 SELLING POWER. CALL 1-800-752-7355 FOR REPRINT PERMISSION.


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