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Abta reports ‘LTA trend’ as agents adapt to PTRs
Ian Taylor
ian.taylor@travelweekly.co.uk
Abta has confirmed members are “experimenting” with selling Linked Travel Arrangements (LTAs), a category of bookings introduced by new Package Travel Regulations (PTRs) which came into force on July 1.
Senior figures including at
Abta and the CAA had suggested LTA-type bookings barely existed before the new PTRs. But John de Vial, Abta director of financial protection and financial services, told Travel Weekly: “There is an LTA trend.” LTAs involve a loose combination
of two or more services booked separately in a single visit or within 24 hours. They sit outside the Atol scheme except where a protected flight is included and offer consumers only limited financial protection with none of the liabilities
of a package holiday for traders. The aim is to cover ‘click-
throughs’ between websites, but LTAs can also apply to bookings by agents face to face or over the phone where an ancillary sale is not part of an initial booking. De Vial said: “Agents try to make
separate follow-up sales and a proportion fall within the definition of an LTA. We’re having lots of conversations with members about this. “People are experimenting –
following up [an initial sale] within 24 hours [to create an LTA] or after 24 hours [to keep the booking outside the PTRs]. “We can’t say how this will
play out in volumes. It’s way too early. An awful lot of business for this summer was already booked [before July 1]. It’s the lates market we’re talking about.” De Vial said: “I found it
strange people thought LTAs wouldn’t be sold. “Agents encourage customers to book a second element [of a holiday] or to think about booking one. “A proportion of people will book a flight and come back online or
revisit a shop.” › Full story: Business, page 63
New firm seeks ‘sex adventurists’
Amie Keeley
amie.keeley@
travelweekly.co.uk
Are your customers “sexual adventurists”? If so, a new operator may have just the holidays for them.
Temptation Holidays sells five-
star all-inclusive ‘Play’, ‘Party’ and ‘Nude’ land and cruise packages “inspired by sexual lifestyles”. The holidays feature erotic
entertainment, playrooms for “like- minded couples”, clothing-optional pools, naked beach volleyball and pole dancing lessons. Topless areas, pool parties and
lingerie nights also feature. Four cruises in Europe and
the Caribbean, and three hotel packages are currently on offer, and Temptation plans to expand into the LGBT market. The hotels featured are the
Desire Riviera Maya Pearl, Desire Riviera Maya and Temptation Cancun Resort, all in Mexico. Temptation, which launched
Add-ons booked 24
PICTURE: SHUTTERSTOCK
hours later fall outside new package rules
this week, has been set up by chief executive Peter Stratton, who has 30 years’ experience in travel, and executive director Nina Saini, who has worked as a business consult-
ant in the adult lifestyle sector. They say they were inspired to
launch the company by a growing “sex positive” movement. “People are a lot more open,
happy and willing to discuss what they want out of relationships and sex,” said Stratton. “When we go on holiday we get time to relax and enjoy each other’s company and, if you want, to experiment.” Guests can engage with as little
or as many of the activities as they feel comfortable, Stratton added. Photos and videos are forbidden, as is sexual activity in public areas. The holidays are available to
over-21s and can be sold as flight- inclusive packages or hotel-only and cruise-only. A seven-night hotel package costs around £2,500 excluding flights. Five-night cruises start from £2,000. Temptation plans to set up an
affiliate programme for agents by the end of the year, featuring information such as commission rates and booking terms. The operator’s Atol licenses it to
carry 501 customers. To sell Temptation’s holidays,
agents should register with the operator by emailing affiliates@
temptationholidays.com.
16 August 2018
travelweekly.co.uk 5 3
Temptation Cancun Resort
STORIES HOT
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