Peakseason
Even when (most) ski slopes are shut for the summer, the Alps have plenty that will attract visitors, finds Alice Barnes-Brown
DESTINATIONS SUMMER IN THE ALPS | SHORT BREAKS
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Bad Ischl cable car, Austria PICTURE: Shutterstock/Ben 5d
travelweekly.co.uk
ummer in the Alps means fresh air, restorative walks through rolling green meadows and breathtaking river valleys, or buzzing between historic towns and villages
on an excellent transport network – all with the added bonus of temperatures pleasant enough to explore in. With increasing interest in ‘coolcations’ (the European Travel Commission found 17% of European holidaymakers ranked moderate weather as their top priority) and a lack of reliable snow in winter due to climate change, many regions best known for winter sports are focusing on attracting more summer guests. So, this summer, an exciting array of new attractions and old favourites are making these mountains more enticing than ever – and clients won’t need more than five nights to experience them.
URBAN CHARM In 2024, the Alps gained its very first European Capital of Culture: Bad Ischl in Austria’s astonishing Salzkammergut lake district. The pretty market and spa town is perfect for soaking up Alpine mineral waters, riding cable cars, cycling to ancient churches and eating Sachertorte. It’s also renowned for its Austro-Hungarian architecture: Emperor Franz Joseph I and his wife Sisi built their summer home, the Kaiservilla, here. Historic coffeehouses and hotels are turning into exhibition spaces as part of the Capital of Culture celebrations. A scenic salt refinery in the region will feature contemporary art ²
13 JUNE 2024
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