Looking for a job? Polish your ‘personal branding’
Juliet Dennis
Projecting the right image to potential employers is key to finding a new job, experts told an employment webinar to help industry workers uncertain about their futures in the current climate. Speaking on C&M Travel
Recruitment’s Travel Candidate Webinar in association with Travel Weekly, HR and talent professional Claire Steiner said “personal branding” was key, from having the right attitude to the right profile on social media. “Your personal branding is how
you project yourself to the world. It’s also about your attitude; you are an ambassador for yourself,” said Steiner, UK director of Global Travel and Tourism Partnership. She said job-seekers could
demonstrate their attitude by being flexible in terms of the roles they are prepared to take on and being willing to learn new skills. Steiner said companies would
also vet a candidate’s profile on social media as part of background checks. “That doesn’t mean you can’t
show travel pictures or networking or party photos,” she said. “But think about the image it is portraying; be aware of what is not appropriate.” C&M Travel Recruitment
Many companies
want to recruit people with the right attitude as they know they can teach the skills
director Barbara Kolosinska said social media could help candidates find new positions “if used in the right way”. “Look at your LinkedIn,
Instagram, Twitter and Facebook accounts,” she advised. “What do they say about you? Many companies
Hays Travel unveils recruitment
drive for agents and apprentices Hays Travel has launched a recruitment push for experienced agents and relaunched a pre-pandemic drive to recruit 700 apprentices. The UK’s largest high street agency is continuing to reopen its 650 shops, all of which it hopes to have open by early July. During lockdown, Hays has had 3,000 retail staff working from home managing cancellations, refunds and rebookings.
8 2 JULY 2020
want to recruit people with the right attitude as they know they can teach the skills.” She also advised candidates to use
their time wisely while job hunting, such as keeping on top of industry news, developing new skills such as learning a language, or volunteering. “Sell yourself,” she added. “It’s a
competitive world. There will be much more competition for every role.” Steiner advised job-seekers
to “reach out” to people in their industry networks, and said networking can be done virtually in
lieu of face-to-face opportunities. iWebcasts, page 12
Hotelplan starts consultation
to make 80 staff redundant Hoteplan UK has begun a 45-day consultation period as it looks to shed about 80 of its 300 staff to cut costs. The Inghams, Ski Total, Esprit Ski, Flexiski, Santa’s Lapland, Inntravel and Explore Worldwide operator is to close its head office in Godalming, Surrey, and centralise operations in its office in Farnborough, Hants.
Stuba names its 20 Real Superheroes hotel stay winners
Bed bank Stuba has named the 20 agents who have won a free hotel stay worth up to £300 for health workers in its Real Superheroes competition run in partnership with Travel Weekly. The winning
agents and their nominees are: Q Scott Hadden, Mark Bratt Travel – who nominated nurse Shilp Ladd
Q Jason Bowman, Ace Travel Manage- ment – NHS worker Emily Henning
Q Charlotte Brown, The Cruise Club Concierge – midwife Laura O’Sullivan
Q Clare Collins-Doyle, Pro Travel Agent – paediatric nurse Nikki Goodrich
Q Lisa Glennon, Keir Woodward Travel – matron Samantha Dawe
Q Lauren Welton, Arena Travel – healthcare assistant Michaela Freeland
Q Amelia Atkinson, Independent Travel Experts – senior staff nurse Luci Hargreaves
Q Sarah Barnes, Moorelands Travel – nurse Jillian Dailly
Q Emma Blount, Border Travel – prize draw winner from Clannalba autism residential care home
Q Gary Jardine, Border Travel – critical care nurse Anne-Marie Cossar
Q Sue Speirs, LAH Travel – doctor Ryan Shiels
Q Isobel McCardie, Rock My World – Covid ward worker Alison Williams
Q Shanice Craig, Cxloyalty – residential home manager Debra Miller
Q Sally Knudsen, Travel Counsellors – hospice physiotherapist Sarah Seller
Q Judith Ellis, Rosetta Travel – intensive care nurse Heather McNeill
Q Emma Stubbs, Prestbury Travel – nurse Fay Dumbleton
Q Namishka Doshi, B Away on Holiday – doctor Kevin Karia
Q Peter Finlay, Horizon Direct – doctor Bob Campbell
Q Wendy Matthews, Advance Travel Advisors – doctor Dennis Phang
Q Geraldine Sproston, Hays Travel – theatre nurse Julie Reed
Win a weekend for two in Poland
thanks to the Polish tourist board The Polish Tourism Organisation is asking agents to send in questions about how to sell city breaks for a training webinar with Travel Weekly. The tourist board is offering a weekend for two with flights to each of the four cities participating in the webinar – Warsaw, Krakow, Lodz and Poznan – in a prize draw for agents. To enter, submit a question, by July 24, at
comp.travelweekly.co.uk/PolandWebinar
travelweekly.co.uk
PICTURE: Shutterstock
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